A Breakthrough Technology Has Spawned an Internet Marketing Revolution... As you read this sentence 2 more people have joined the movement... This is a free opportunity for you or your company to share in billions of dollars of new found advertising revenue that was formerly reserved for major television networks. Whether you are an aspiring webmaster or the CEO of a fortune 500 company, you don’t want to miss a word of what this report will reveal and the impact it... Read Full Story
Objectification in essence means the use of a person for their sexual attraction. To strip the person off from any personality characteristics he or she might have and to view them as an object of lust and desire. Sounds familiar right? When was the last time you switched on your television and were bombarded by advertisements, sitcoms, game shows in which pretty young women with big boobs, a barely there waist and awesome curves was just standing there in their cranberry dress looking pretty... Read Full Story
Today is Buy Nothing Day, an international protest again consumerism. It was launched to be a counter-weight to Black Friday, which is when American merchants finally into the black in the run up to the Christmas holiday. In Europe and other places, tomorrow, November 28, will be the day. The organizers are calling for "a Wildcat General Strike. We’re asking tens of millions of people around the world to bring the capitalist consumption machine to a grinding – if only momentary – halt. "We... Read Full Story
I gave a talk recently at the Wasaga Beach Women's Business Association. This is an active group of women business owners who are progressive and are interested in growing their businesses. Many of them already understand the benefits of marketing online and see the benefits of using twitter, Linkedin and facebook. My topic was, "How to maximize your marketing in turbulent times". I focused on how to incorporate social media marketing into existing marketing plans. Below is the text of my... Read Full Story
How often has a bus ad caught your attention? Bus ads are part of what is known as moving media advertising, and they are effective because of the traffic situations virtually worldwide. The nature of bus ads is very competitive, as most advertising realms are, and only the cutting edge ads will keep your interest for more than a moment, if you have seen the same ad before. To be sure, companies will not use bus ads exclusively. Bus advertising probably started as a way for smaller ad... Read Full Story
The internet is growing by leaps and bounds globally, yet most businesses (nine out of ten) especially offline businesses are totally ignorant or not proficient about online marketing.
How crucial is it to know about Online Marketing? Consider the following:
 50% of all offline purchases are now preceded by an online search based on a Pew Study.
 Online Marketing is the fastest growing form of advertising, period.
 If your business is not marketing online, you’re already loosing... Read Full Story
When customers immerse themselves with a product (or service) advertising seems much more pleasurable, then an annoyance. Companies that try to instill some type of emotion generally find that it is more successful because it sticks with consumers on an emotional level.
Here are a few examples:
If you ask most iPhone users about their phone many of them will say that having an iPhone doesn't just mean that you are using a portable multi-function device. The would say that it's a... Read Full Story
Matt Mason has developed this informative and slick film to promote his book The Pirates Dilemna.
The thesis of his book is that while industry rages against piracy, it's actually driven a lot of innovations, ranging from online music downloads, to the more life changing production of cheap anti-retroviral medicines in places like India.
"Are pirates terrorists or freedom fighters?" , asks Matt Mason in his promo film. "They can hurt businesses, but they can also help them. They can... Read Full Story
Thanks to Penney Kome for passing this one along: she's the source for some marvelous videos. The idea in this one is apparently to test whether having fun--The Fun Theory--is effective in changing behavior. Well, I’m not sure this one proves that—and I imagine that the noise could be a nuisance if you worked just off the corridor leading to the escalator. Certainly, once the novelty wears off, people are likely to go back to riding the escalator. And how much energy does a loaded escalator... Read Full Story
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How can I start a small internet advertising / marketing company? anyone with experience?
please advise me on how i can go by it, and any tips about improving it. 1. develop personal relationships with an ecommerce company, start with an incentive based pay program. 2. prove your worth and then use them as a referral to other companies. 3. grow by word of (direct mail advertising)
Internet Marketing, Advertising, and... Read Full Story
