Hollywood Mogul Ari Emanuel Gunning For Madison Ave.
Hollywood Mogul Ari Emanuel is turning his creative deal-making skills from Hollywood to Madison Avenue.
LeBron James’ ESPN special “The Decision” may have caught fallout from fans and media.
But the ESPN special was a success for co-CEO of William Morris Endeavor, Ari Emanuel who coerced LeBron James’ Creative Artists agents to produce one of the highest-rated telecasts of the year, earning $6 million in ad revenue for partners like the Boys & Girls Club.
What’s next for Ari Emanuel?
Ari Emanuel (inspiration for HBO Entourage’s Ari Gold) will attempt to partner William Morris and Endeavor with advertising agencies like Red Peak Group, Red Interactive Agency and Trivergence Business Resources.
Code named LVRAGE, Ari Emanuel’s entertainment marketing agency will pitch creative marketing/advertising to clients like General Motors and Hasbro, whom he previously partnered with for the 2007 “Transformers” movie franchise.
Need proof of Ari Emanuel’s influence?
Take Season 6 of “Entourage”…
Somehow Ari Gold’s TV mergers of fictional agencies TWA and MGA coincided with the $300 million+ merger between William Morris and Endeavor going down at the same time.
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