Using a retractable banner can be a good way to publicize your specials, pre-fixes, or happy hour. When you walk down a crowded city street you see so many establishments. Most people experience a sort of paralysis by choice. By prominently displaying a banner with a special on it you can cut through the noise of all those other restaurants.
You can also use a retractable banner to advertise features that make your establishment a cut above the rest. Do you have AC? Let the world know on a hot day. Do you have flat screen TVs? Make sure your banner says that on game day. Are your organizing a trivia night? Spread the word with a banner.
Retractable banner stands and banners are an important tool in getting foot traffic. Most people strolling down the street don’t know where they want to eat so the sidewalk becomes a battle of ideas between the restaurants. Make sure your place is speaking up.