Blogging and Marketing

Please visit Marketing Charts to see full article, since we are a blogging site, I am super excited to place the full article.  At the same time, we believe blogging and Social Networking are tied at the hip.  click Here: Enjoy! Blogs Influence Consumer Purchases More than Social Networks The number of those who read blogs at least once a month has grown 300% in the past four years, and what they read strongly influences their purchase decisions, playing a key role in ushering them to the...Read Full Story

Last post was the part 1 of how social networking is a great alternative to email.  This post and article by Eric covers why businesses need to develop social networking strategies for marketing and truely connect with their customers, rather than try to get a quick sale.  Here is the article link and brief description from it: http://searchenginewatch.com/3632213 By Erik Qualman, Search Engine Watch, Dec 29, 2008 Columns  |  Contact Erik  |  Subscribe to Newsletters  |  RSS Feeds In our last...Read Full Story

Well you all know that we started the free blog platform @ MyTypes.com to not only help people learn how to blog, but to help them SEO adding content through blogging regulary.  We often read SearchEngineLand.com, along with many other great SEO resources such as iMediaConnection and the blog of SEOBook.com.  We are always impressed by the age old strategy of teaching business people how to blog so that they can SEO their business and easily get top rankings on Google and MSN Live Search.  As...Read Full Story

Pretty soon the FTC will start to crack down on false claims of Green.  Here is an excerpt from a blog on this Green Guides by FTC and some legal interpertation of the law, link on the bottom: New ‘Green’ Ad Claim Regulations Coming Next Year In recent years, the Federal Trade Commission has pursued few cases alleging that companies have engaged in deceptive advertising in regard to claims about their “green” practices. But that could change to some extent next year. The FTC is re...Read Full Story

A hot new ad product that sells keyword links on publisher site is hotly contested and violates Google policy.  So be careful to sell links on your sites, don’t do it in my opinion.  If you see all of the links to our sites, we SEO our clients or our own websites and provide relevant content in each area.  For example, If I am going to link to the Keyword “Heaters“, we own GreenIsBetter.org our heaters site.   For the record, this is why setup a free blogs platform, we want you to write lots...Read Full Story

Interesting series of columns on The Atlantic Wire about how various luminaries keep up with what's going on. I can't believe how much time some people spend on their electronic devices. Malcolm Gladwell is the most recent. He writes: "I grew up in a family that didn’t get a daily newspaper, didn’t have a television, and never went to the movies. We just read books and went for walks. Not much has changed." Somewhat apologetically he says he ends up reading The New York Times a day late, only...Read Full Story

In the old world of traditional media, if you wanted to get free advertising, there was only one choice.  You had to write a press release and be part of a story.  Then, and maybe only if you were lucky or really actually making headlines, a news source would pick you up and write, tell, or show your product or service.  In todays world we have spoken about sending our Press Releases as a great SEO tool, and they are still the best SEO tool for getting inbound links to your website.  But, you...Read Full Story

Marketing, Motivation and Inspiration True inspiration comes from a deep burning desire to solve a large problem to help the world, your family, your friends, or humanity. There has to be a deeper meaning for inspiration, but for motivation things don’t have to have a deep or large goal. Motivation can come from any desire to achieve a goal. We are all motivated by different things, at different moments in our lives. Anthony Robbins mentions that pain is a better motivator than pleasure, and...Read Full Story

Rarely am I surprised by the CPC of a keyword, as I am the case with “Insurance” and “insurance quotes” and “life Insurance” keywords. Wow upwords of $30 a CPC. Google is only going to get more expensive. So it’s even more imperative that people spend in SEO and other types of advertising to get the targeted traffic. The thing is Google has a monopoly on search, and it’s not it’s fault that companies are willing to pay up to $30/click. All Google does is set auction environment, that more...Read Full Story

So we have not covered the traditional Internet Advertising much in our Marketing book or in this SEO blog.  Inherently we just focused on SEO, and little on SEM (which is Search Engine Marketing–which includes Pay Per Click internet Advertising), so we do cover a little of Internet Advertising.  But there is this huge part called Display Advertising, and it’s been making way to small businesses.  So I will start to write a little bit more about Display Advertising in our blogs and will cover...Read Full Story