Brent Celek

Brent Celek #87 and Jason Avant #81 of the Philadelphia Eagles celebrate after Celek scored on a 11-yard touchdown reception in the third quarter against the Dallas Cowboys at Lincoln Financial Field on November 8, 2009 in Philadelphia, Pennsylvania. (Getty Images) more pics » Philadelphia Eagles tight end Brent Celek ignited controversy last Sunday when he struck a pose after scoring a touchdown. But it wasn't just any pose. It was the Captain Morgan pose. Brent Celek receives a pose-assist from Jason Avant. (Getty Images) The NFL quickly came down on the action. While Brent Celek won't be fined for his one-knee-up celebration pose, ... Read Full Story

The NFL has scuttled a guerrilla marketing campaign designed to get players to strike a pose resembling a liquor brand's advertising. Yahoo! Sports reported Thursday that the move stems from a touchdown celebration by Philadelphia Eagles tight end Brent Celek during Sunday's game against the Dallas Cowboys. After catching an 11-yard pass from Donovan McNabb, Celek appeared to back up to align himself in front of television cameras. Putting his hands on his hips, Celek raised his right leg, mimicking a pose similar to the pirate on the label for Captain Morgan's rum. Yahoo! Sports said the Captain Morgan pose was banned this week ... Read Full Story

Read Sports Geek’s argument that the NFL should allow players to ‘sell’ their touchdown celebrations as advertisement opportunities, and Loyal Homer’s argument that guerilla advertising such as sponsored touchdown celebrations should not be permitted. View This Poll polls “He’s at the 20-yard line… the ten… the five… TOUCHDOWN! And here comes the Energizer Bunny Dance!” Football may be a game, but the NFL is a business. Between sponsorship opportunities, the sale of team merchandise, advertising revenues, and the sale of tickets and concessions, the NFL is constantly on the lookout for ways to make a buck. In support of its players, the league has ... Read Full Story

Brent Celek upset the NFL on Sunday by striking a ‘Captain Morgan pose’ after his third quarter touchdown without purchasing the proper time slot to do so. According to one NFL spokesman, any post-touchdown commercials must be paid for at least five hours before game time, and in Celek’s case, he did not meet the required deadline. “We obviously have no problem with allowing our players to promote things during games,” said NFL spokesman Greg Aiello. “Nike, Reebok, Under Armour and Wilson, for example, pay a lot of money to have our players promote their products after touchdowns. Celek’s check didn’t clear in time ... Read Full Story

The next wave of creative sports sponsorships is upon us now that Eagles TE Brent Celek has his touchdown celebrations sponsored by Captain Morgan rum. Chad Doucheocinco is probably livid he didn’t think of it first. Too bad the No Fun League put the kibosh on the whole idea. ( yahoo ) Technorati Tags: Clubhouse Cancer , NFL , Philadelphia Eagles , Brent Celek , Captain Morgan , rum , Chad Ochocinco Read Full Story