When you start talking about something as artsy as voice in writing, people think: “What am I supposed to be writing, a novel?” Well, sure, if you want to. Who am I to stifle anyone’s creativity? But voice matters in professional writing, too. It matters because voice – or, to be less than particular about it, you might call it tone here too – is a big part of the impression you make on your reader. Are you an expert, writing about your area of expertise? Are you an employee, writing to ask...
Read Full Story