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Companies Challenged by Fragmented Customer Channels

By RealWire on | From realwire.com
New report from Pitney Bowes Software shows that channel growth and integration are barriers to cross channel communicationWindsor, Berks, 8 February, 2012 – Pitney Bowes Software – a global leader in customer data, analytics, communication software and services today published new research that confirms that multichannel marketing is a high priority in large organisations but there are major barriers to achieving it. Key statistics from the research report, Disconnected Customer Channels, which surveyed financial services,... Source: RealWire
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