Comcast losing customers, Can it stop it :    IP-based interface, along with  broad video-on-demand (VoD) library and  fat broadband pipe, can help to reverse Comcast Corp. (Nasdaq: CMCSA, CMCSK)’s deep video subscriber loss and get  company back close to breakeven in category as soon as 2013.

Sanford C. Bernstein & Co. Inc. Senior Analyst Craig Moffett has predicted as much in the report issued Wednesday that partly factors in advantages of  new cloud-based “Xcalibur” search and navigation system, which the MSO showed off publicly for first time at last month’s Cable Show in Chicago. (See Comcast Demos New Web-Based TV Service, Comcast Confirms Xcalibur Partnersand Xcalibur’s Coming-Out Party? )

While Comcast has been out in front in terms of the size of its video-on-demand (VoD) vault, Moffett notes that the MSO’s VoD usage has disappointed (a CAGR of just 15 percent since 2007), due in large part to the MSO’s crummy legacy set-top guides. Xcalibur sets out to change all that.

“Suddenly, all that Comcast VoD content is searchable, browsable, and … well, findable,” he adds.

As for Comcast, Moffett believes a “video renaissance” may be on the horizon, predicting a loss ofjust 283,000 video subs this year, less than half of the 757,000 it lost last year.

“By 2013, we have Comcast roughly at breakeven in video subscribers (we project a loss of less than 50K subscribers, or just 0.25%),” he added. “That would be quite a turnabout, considering that video is generally perceived as Cable’s weakest link.”

U.S. cable’s broadband advantage could also play a role in stealing back video subs from the satellite TV industry, which is already seeing its annual rate of growth decline — from 3.21 million annual net additions in 2004 to just 690,000 last year.

Most satellite TV subs use DSL connections to access broadband-fed VoD services from DirecTV Group Inc. (NYSE: DTV) and Dish Network Corp. (Nasdaq: DISH), but Moffett sees cable modem services gaining toeholds in some of those homes as customers become more and more dependent on quality high-speed links.

As cable’s broadband share grows in those homes, “Comcast and its peer cable operators can offer increasingly compelling bundles to win back satellite video subscribers,” Moffett writes.

• Companies Losing Customers - Comcast.net Companies locked in a struggle to remain viable and maintain their profits and sales sometimes begin to run out of customers. This happened to GM (NYSE: … xfinity.comcast.net/slideshow/finance-storeslosingcustomers/ 

• Can Comcast Stop Losing Video Subscribers? – Light Reading Jul 7, 2011 … Comcast’s new IP-based video navigation system and its massive VoD library could turn things around by 2013. www.lightreading.com/document.asp?doc_id=209698&site=lr_cable Comcast continues losing cable subscribers to cord-cutting – …

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