Customer relationship management

A community portal about Customer relationship management with blogs, videos, and photos. According to Wikipedia.org: Customer relationship management covers methods and technologies used by companies to manage their relationships with clients. Information stored on existing customers is analyzed and used to this end. Automated CRM processes are often used to generate automatic personalized marketing based on the customer information stored in the system.

Write an Article

Join

RSS

Google & Salesforce.com Lovefest - Get a Room Already!

Written by bhartzer on

From: www.marketingpilgrim.com

Why doesn’t Google just go ahead an make an honest woman out of Salesforce.com? After announcing a pretty significant commitment to each other last June, the two are back with another announcement.

According to the announcement, Google and Salesforce.com…

…today expanded their global strategic alliance to make it easy for companies of all sizes to run their business in the cloud with Salesforce for Google Apps. The combination of the Google Apps(TM) suite of productivity applications and the Salesforce suite of Customer Relationship Management (CRM) applications enables businesses to effectively communicate and collaborate without any hardware or software to download, install or maintain. Salesforce for Google Apps also leverages the Force.com Platform and Google’s open APIs, opening up even more development opportunities for developers and partners.

Sounds like the two companies are continuing to find many synergies and opportunities to work together…

“Google and salesforce.com have always had similar models and philosophies about delivering innovations made possible by the Internet,” said Eric Schmidt, CEO of Google.

Marc Benioff, chairman and CEO of salesforce.com…”The combination of our leading CRM applications and Google’s business productivity applications pushes forward the transformation of the industry to cloud computing. The end of software is here.”

And of course, both companies face a common enemy. Benioff told TechCrunch…

“Certainly the enemy of my enemy is my friend, which makes Google my best friend. I have spoken with a lot of customers who want to get off of Microsoft Word.”

With a market cap of $7.1 billion, Salesforce wouldn’t be a small acquisition–although one that Google could easily afford–and some of the company’s products don’t match up with Google pricing strategy, but its definitely a viable deal.

After watching so many tech companies align themselves in a partnership, before one ultimately buys the other, I’d be more shocked if we didn’t see Google acquire Salesforce, than vice versa.

Pilgrim’s Partners: SponsoredReviews.com - Bloggers earn cash, Advertisers build buzz!

	Bernanke sees no repeat of `70s-style inflation Well, he didn't see the housing bubble or subprime credit crunch either...
	Smart ways to buy a PDA You should not confuse your career with your life.
	Flavio Briatore Hooks Up With Yet Another Supermodel Flavio is one lucky Italian businessman. This time he's ringing wedding bells.