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Coco Rocha Trademarked a Butt Slogan

By Lauren Frankfort on
(YouTube)In L'Oreal's brand new web series, "Hairspray Confessions," fashion writer Derek Blasberg interviews Coco Rocha and asks the supermodel about her deepest darkest secrets.Here's one that blew our minds:Apparently, back in Rocha's Irish-dancing days, the model created a slogan explicitly meant to be worn across the toosh. It went like this: "Irish Dancers Kick butt," that became so popular in Canada she trademarked it. Trademarked it!"I made a slogan that you wear on butts—like dancers...Read Full Story
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