No business succeeds without some kind of printed material. Even a simple flyer announcing a weekend sale falls into a category of marketing known as corporate literature . This category involves more than the usual sales leaflets, flyers, pamphlets, etc. The category encompasses everything from a business logo to stationery, business cards, magnets, door hangers, folders and anything designed to promote the company's reputation and attract customers. These days, a business' literature should...
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