Learn SEO (Search Engine Optimization)

Taken from first page: Welcome to Google’s Search Engine Optimization Starter Guide. This document first began as an effort to help teams within Google, but we thought it’d be just as useful to webmasters that are new to the topic of search engine optimization and wish to improve their sites’ interaction with both users and search engines. Although this guide won’t tell you any secrets that’ll automatically rank your site first for queries in Google (sorry!), following the best practices outlined below will make it easier for search engines to both crawl and index your content. Read Full Story

An Introduction to Universal Search Gone are the days where organic or paid listings were all you had to worry about. We now are in the times of Universal Search. Google coined the term Universal Search as it’s culmination of search methodologies. “It’s essentially the largest revision we’ve made in the past two or three years,” Sergey Brin, Google’s co-founder and president of technology, tells TIME magazine. Yahoo, Microsoft Live, and Ask have also implemented similar results into their organic listings. Some of the results you might find are: Image Results Online Video New Results Blog Listings / Results Book Listings PDFs Local / ... Read Full Story

If you are writing about software, internet and web, then one of the best ways to make your blog posts more engaging and useful is to include screenshots of the particular website or software. For certain type of writing, such as tutorials and how-tos, it is almost compulsory to include illustrations as they can save you many paragraphs of complex explanations or guidance. There are many commercial applications available, but only EasyCapture offers features that match the commercial ones, except the price of course, because its free. For taking screenshot of a whole visible screen area you might well use the good old 'Print ... Read Full Story

It’s almost Valentine’s day and love is already in the air. I’d like to announce one of the biggest, if not one of the first, SEO hookups. Sure there are already married couples in the Internet Marketing business like: Aaron Wall and his wife, Chris Winfield and his wife, David Harry and his wife, Jeff Quipp and his wife. But this particular couple met via search engine marketing and I ask you “How cool is that?”. So without further adieu I bring to you the search world’s dynamic duo, Bill Slawski ( SEObytheSea.com ) and Kimberly Block ( learningSEObasics.com ) aka SpostareDuro. The scoop ... Read Full Story

  Recently, Yahoo! and Google have both been adding new options to their search engine result pages (SERPs). These options include Google’s PlusBox and and Yahoo’s Quicklinks. Illustrated below is Google’s PlusBox for Walmart. They have a PlusBox for their stock quote that expands to give stock information. Along with that, they have category or sub-page links within their site. Google typically does this for strong authorative Websites with a high amount of Trust Rank.             Another example below shows Google’s PlusBox being used for localized search. They have a PlusBox that shows the localized listing in the SERPs ... Read Full Story