Lena Hoschek

Press Release BERLIN (06 July 2011) - Since 10.00 this morning the fashion carousel has been turning again in the capital. Michael Sontag got the 9th Mercedes-Benz Fashion Week Berlin underway with his show in the event venue on the new site on Straße des 17. Juni by the Brandenburg Gate. As title sponsor Mercedes-Benz is delighted that Mercedes-Benz Fashion Week Berlin gains in importance in the fashion industry every season, drawing decision-makers, fashion enthusiasts and designers in...Read Full Story

Mercedes-Benz Fashion Week Berlin Winter 2011 From 19 to 22 January , 2011 a large selection of German and international designers will show their latest collections under the umbrella of Mercedes-Benz Fashion Week Berlin.The four-day presentation of the 2011/2012 winter design objective fashion industry professionals, and is expected to draw around 200,000 visitors to Berlin. Many recurrent and new designers to build a strong lineup for the season autumn / winter in the 2011th Mercedes-Benz...Read Full Story

The Austrian designer Lena Hoschek re-introduced the 1950s style with a sexy makeover showcasing her ready-to-wear Spring/Summer 2011 collection at Mercedes-Benz Berlin Fashion Week on July 7, 2010. Don't let the young designer's age (late twenties) fool you as Lena is a leader instead of a follower. She does not follow trends or the general conception of cool. Her collections take you back in time. They reflect her childhood fascination for the female ideal of the 40s and 50s, craftsmanship...Read Full Story

By Eva Fydrych L ena Hoschek showed her designs on the first day of Mercedes-Benz Fashion Week in Berlin. The collection, as usual, is highly distinctive and clearly far from the dictates of fast changing trends. Girly dresses, hats and hair accessories create a romantic, yet confident and sophisticated look. Vintage inspirations and a ladylike class. Designer's website: Lena Hoschek . Source: MBFW Newsroom ***NO PART OF THIS SITE, OR ANY OF THE CONTENT CONTAINED HEREIN...Read Full Story

Berlin is currently the place where you have to be. For in the German capital by the Mercedes Benz Fashion Week held. designer Lena Hoschek (28) morning today laid before an impressive start, and shows us what the autumn / winter 2011 en vogue be. To see clearly all is once again that Lena, the most unusual designer Vivienne Westwood (69) has learned of in the style of the 40s and 50s oriented. Flared skirts in Petticoat style and little pants are walkways to see their. Thus they created a...Read Full Story