Article Marketing - Repurposing Your Content

When you are writing to promote your products or affiliate products (article marketing), it is easy to get caught in the cycle of just mindlessly producing more and more content.  But why not repurpose the content you have already written to make even more money online?

What do I mean?  Well, let’s say that you have written 60 articles on weight loss and submitted them to the article directories.  Perhaps you make around $20 an article, which comes out to $1200 or so.  Why stop there?  You can take those same articles and create a free report and an ebook.  Use the free report to gather leads and then sell the complete ebook on the backend.

Do not forget about posting your content on your own blog and website also.  If you have hundreds of posts in a particular niche, gather all your best posts into an ebook and offer them to your visitors.  Many times, it is much easier for people to just buy the ebook (info all in one place) rather than searching through the entire site to find what they need.

Here’s another idea many online marketers do not often consider.  Take your electronic product (ebook) and produce a print version at one of the print-on-demand services like Lulu.com.

Also, Amazon has a great new program that works in conjunction with their ebook reader - Kindle.  It is free to format and offer your product through their online program.  If you have lots of great content, people will definitely buy it.

These are only a few ways that you can repurpose your articles to make more money.  There are many more ways to re-use content.  A couple more ideas that may work well for you are webinars and teleconferences.  You could even hold a full fledged conference in some niches.

The bottom line is that when you are writing for a living, sometimes you have to be creative in order to increase your income potential.