Non Profit Leadership and Management

Here are some web and internet trends. Understanding them can help you predict what direction your web work should take. 1. Half of adults in the USA today use one of these three social media: text messaging, blogs, or social networks (e.g. Facebook, MySpace). In the 18-34 year-old demographic, the numbers of social media users are even higher: 85% of rely on one of the three platforms to stay in touch with others. Adults who never sent a text message fell to 41% from 49% last year. | source | 2. 1 out of 10 U.S. adults now publish blogs (up from 5% last year) ... Read Full Story

A wiki is a website that allows visitors to add, remove, edit and change content. It also allows for linking among any number of pages. This ease of interaction and operation makes a wiki an effective tool for mass collaborative authoring. The term wiki also can refer to the collaborative software itself ( wiki engine ) that facilitates the operation of such a site, or to certain specific wiki sites, including the computer science site (the original wiki) WikiWikiWeb and online encyclopedias such as Wikipedia . (source: Wikipedia) WHY IT’S COOL First of all, you can develop a “wiki” web site for free. Even ... Read Full Story

I am a big fan of Google (and kick myself for not buying their stock a long time ago). Earlier on this blog you will find a posting called “ Wiki wiki what ” and reading that will help understand the opportunity for online collaboration using wiki technology. Google, which offers what amounts to a free enterprise system to organizations - in particular non-profits - has something called Google Sites, and the video below gives you a simple explanation. ALSO - 24reasons has built a sample of a Google Site (which is really a wiki) and we built it in under one hour. GO ... Read Full Story

20 years ago, the charitable activities of corporations were more of an adjunct to the business moreso than a major strategy and function. It felt good to give. It made sense to be charitable. Those things remain true of course, but corporate philanthropy has matured over the years to become more focused on intent, more results focused, and more reflective of both aligning philanthropy with business goals AND with the aspirations and values of customers and employees McKinsey Study In recent McKinsey study, more than 700 businesses were asked this question: “In addition to the social benefits of your corporate philanthropy programs, which, if ... Read Full Story

You might think blogs are difficult, but really they are not. Here is a short 24reasons’ video that introduces you to blogging. Read Full Story