Nonprofit Charitable Organizations

LOS ANGELES, Calif., Oct. 20 (SEND2PRESS NEWSWIRE) -- Today Starlight Children's Foundation™ and New Gold Music Ltd. are excited to release the song "Starlight," sung by the legendary Dionne Warwick, and written by Dean Pitchford, prolific writer of Fame and creator of Footloose, and William Goldstein, whose versatile career includes the original music for NBC's Fame TV series. Ms. Warwick, Pitchford and Goldstein are donating 100 percent of their royalties to Starlight Children's Foundation as a way to raise as much money as possible for Starlight. The track is available for download on Amazon and iTunes. "The song was inspired by the resilient spirits ... Read Full Story

WARRINGTON, Pa., Oct. 14 (SEND2PRESS NEWSWIRE) -- Special Equestrians had been grappling with the effects of the economic downturn when they received a stroke of good luck; a local band offered to assist them by playing for no charge at a low-cost Beef and Beer Dinner. It was just what the agency needed to draw in a large audience and help to raise over $11,000. "We have to be flexible in our funding strategies, and unfortunately the gala events that nonprofits have relied upon are becoming far more difficult to market," says Special Equestrians Executive Director Tammy Westney. "We will continue to hold at ... Read Full Story

Two year old Eve has acute leukemia and is in urgent need of a donor so she can receive the transplant that can save her life. So far, no match has been found. Tissue type is inherited, like eye or hair color. Eve’s best chance of finding a genetic match lies with donors of Eastern European Jewish descent, but volunteers of all backgrounds are encouraged to join the donor registry. The drive for Eve is different than most others. Its organizers include several Cleveland residents who themselves have donated bone marrow to patients in need. They felt so passionate about what they did for ... Read Full Story

At its best, strategic planning results in the solution to a significant mission centered problem. Many nonprofits of all sizes struggle with strategic planning. Many individuals argue that strategic planning is a waste of effort. Technology changes often and rapidly. How can you develop a strategy in a rapidly changing environment? A better question might be, “How can you prosper in a rapidly changing environment without a long-term vision and plan?” If everything is changing, it becomes important to know where you are going and what you want to accomplish along the way. Most board members have limited experience with strategic planning. Most of ... Read Full Story

LOS ANGELES, Calif. /Advertising Industry Newswire/ — On the heels of its 25th anniversary, Starlight Children’s Foundation has just unveiled the final piece of its 3-year rebranding initiative with the launch of an overhauled www.starlight.org and 11 related chapter and office Web sites. The strategic rebranding process also included a name change, logo change, development of a mission statement and tagline, and the creation of a new PSA campaign. “Starlight has a storied past and a bright future,” said Paula Van Ness, CEO of Starlight. “Our new brand was carefully crafted to showcase that, and our new look and ad campaign reflects our personality, ... Read Full Story