If you have a blog or web site and use Google Analytics as your analytics package, you may have come across a disappointing statistic: visits of no length, or 00:00:00.
Here is an example of where you might come across this metric. The screen capture below is from another site I manage. This report is the Traffic Sources > Keywords report.
As you can see, for several keywords I’ve registered average visit lengths of no length whatsoever (00:00:00). That doesn’t sound good. Let’s look a... Read Full Story
Andy’s Update: AdWords TV Ads is not the announcement, as a Google spokesperson clarifies to us: “What we announced last week was an integration between Google Analytics and Google TV Ads (an offering within Google AdWords). Google Analytics has added a TV Ads report for AdWords advertisers who use both TV Ads and Google Analytics.”
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Surely you didn’t think Google would stop at YouTube when it comes to organizing for world domination the world’s information?
Last week, Google Analytics... Read Full Story
Google Analytics Desktop Reporting Suite version is available now. Which Google Analytics desktop reporting suite is power by Adobe AIR with multiple-platforms supports and uses it’s own custom API to interact with Google and nearly implements all features of Analytics.
As Google Analytics has been well know free website analytics service that generates detailed statistics about the visitors to a website. However, Google Analytics services able access via web only.
But now, Google Analytics... Read Full Story
Google Analytics is a great program that can do a lot more than most people realize. Here are a few features that you may not know about:
Capture internal search stats. This is a newer feature of Google Analytics and a very nice one. Not only can you see what a visitor put into your internal search box, but what page they were on when they made the search and what page they chose in the search results. Any internal search will work as long as it passes the search variable through the URL... Read Full Story
While the big news of the day is the addition of industry benchmarking to Google Analytics, there’s another new feature coming tomorrow.
We’re giving you a sneak peak at Google Analytics new tracking for Google Audio Ads–launching tomorrow. With the addition of Google Audio Ads metrics, you can track impressions, spots, markets and even compare CPMs with your normal traffic.
The screenshot below shows audio impressions across three different campaigns, as well as ad plays, cost and CPM.
I’m... Read Full Story
