Today I'd like to sketch your attention into this Pedrolati Lourenço Fall-Winter 2013-2014 womenswear digital demonstration show which was presented during London Fashion Week.
For this Fall year Lourenco was motivated by the Forties and Nineteen fifties modernizm in South america.
Models showed up on the developer dressed in high end strategy layers, laser device cut layers, destroyed reflection impact outfits, flower shirts, demur art-deco like shirts, mixture outfits with heat...Read Full Story
As I entered the space for the Pedro Lourenco Spring 2013 show at Paris Fashion Week I was immediately tickled by the pink atmosphere and chic set of attendees. To my right was Natalie Joos, and to my left was Moda Operandi and street style favorite Taylor Tomasi Hill. As KCD PR walked around with headsets on, and hurriedly rushed people to their seats, the show started a bit late probably due to the fact that the Chloe show had just wrapped across town. As the lights went down, and then up...Read Full Story
Brazilian shoe brand Melissa has collaborated with a diverse group of designers, from Jason Wu and Vivienne Westwood to Jean Paul Gaultier and Gareth Pugh. The latest creative mind in the hot seat? One of its country’s own: Up-and-coming Brazilian designer Pedro Lourenço.
“Melissa invited me to design a shoe with total freedom… I was immediately excited with all the possibilities plastic has to offer,” says Lourenço. “I always loved the idea of creating a product that can be...Read Full Story
A Look At Lourenço Resort
June 29, 2012
To show off his Resort collection and new collaboration with Melissa shoes, designer Pedro Lourenço enlisted model Maria Bradley and director Philip Andelman to create a short film. Here, watch Bradley float around weightlessly in Lourenço’s urban, sporty looks and the Melissa No. 1 shoe he designed for the Brazilian shoe label. Style.com has the exclusive first look at the video, with sound by Superpitcher.Read Full Story
Posted in Fashion / Fashion pictures / Paris fashion week / Runway & fashion show pictures We fawn over the clothes and enjoy the backstage antics, but it’s hard work and preparation that goes on for hours before a collection takes to the runway that brings all the magic and the mood together. That’s why we captured all the beauty looks at Pedro Lourenco’s spring / summer 2013 showing at Paris …Read Full Story
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