Peet's Coffee and Tea

PEET’S ROASTING PLANT Alameda, CA Positives: Excellent Coffee Excellent Service Excellent Quality Beans Negatives: Not Open 24 hours - 7 days a week This is just a little treat for each of you “Peetsters” out there…grab a cup of fresh brew and take a look at the Peets facility . They had an open house type tour last Saturday commemorating their founder Alfred Peet. As you will see, he trained the Starbuck’s founders and supplied them with coffee for their first store. “Venti that Starbucksters…. now I have nothing against S-bucks…if I am out in a rural zone and that is all there is…I ... Read Full Story

“The best part of waking up is Peet’s in your cup!” Wait, hold up that doesn’t sound right. Great, now those Peetniks (a gung-ho Peet’s Coffee & Tea enthusiast) will have my behind for that because unlike Folgers, Peet’s Coffee is known for its dark-roasted cup-of-joe and is considered to be notches above that Folgers-mess (said the Peetnik). The Berkeley, CA originated specialty coffee roaster and retailer Peet’s Coffee & Tea, Inc who is considered to be Starbuck’s direct competitor, even though the market share in regards to Starbuck’s dominant sales in 2007 is so resounding you can buy over 4000 tons of Peet’s ... Read Full Story

Peets Coffee Started The Whole Coffee Experience On The West Coast Flashback: Peets Coffee in Berkeley, California at the original roasteria on the corner of Walnut and Vine - three blocks away from the pediatrician who tended me as a child. It is 1967, I can remember standing in line with 20-50 other people everyday waiting for my cup of java. Most of us had our favorite ceramic mugs in our hands because they knocked a dime off the price if you had your own cup… and we were an ecologically conscious group. (full story…) Read Full Story

Alfred Peet was the son of a coffee trader in Holland - he grew up in a coffee house. He opened his first coffee store at Walnut and Vine in Berkeley in 1966 which became a success very quickly.  Not long after, the Air Quality Control Board of California came knocking and told him that he could not have a roasting operation in that location. "What's the problem with this location?" "The neighbors are complaining and this is fundamentally a residential neighborhood. You have to move it."    ( more ) Read Full Story

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