Tactical Analysis: Sarah Palin — Trying To Make Sense Of it All

Analysis: Sarah Palin is a force, from whichever prospective you may enter from. But the underlying question is how she has become one in the form of something completely different than what the political world has ever seen. 

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 Shortly after her “homecoming” speech in Fairbanks, Alaska, Sarah Palin opened up, making her first fresh address since her repetitive “stump” speeches after her GOP acceptance, provoking the first thought from me that explains her marvel. How has Sarah Palin accumulated this much press in such a short amount of time?

What me must first understand is the fact that this has been done before, by the person who has been hit most by Palin — Barack Obama. Long ago in political time, Hillary Clinton was once the king of the hill, and a sure-shot to at least make to the general election. And then Obama came, literately out of thin air, and getting more press and hype than Clinton has ever had — eventually overtaking her. 

And although on a bigger stage, this process has essentially repeated itself with Sarah Palin. And because of this, the Obama camp must understand how they took down Clinton could end up being the end of them — defensive rage. Clinton, down in the polls, switched from talking about her policies to using brute force, taking swipes at Obama from a defensive standpoint, something the public recognized as weak.

So what Obama must do is exploit Palin’s weaknesses without letting go of his strengths — discussing himself and what his plans are if elected. 

As I have explained in a different post, Sarah Palin has two big weaknesses — the press, and hand to hand combat. 

The first weakness is due to Palin instant celebrity status. She has fallen victim to what many politicians have feared — a press craze. One of the prices Palin has paid since entering the political stage out of nowhere is that every political or celebrity magazine must have her on the front cover. And because of this, most magazines or press outlets has attempted to discover dirt, hidden, or unexploited information about Palin so their article could be different. And this is what really brought out Palin’s family, greatly including her now infamous daughters, one with down syndrome and the other 17 and pregnant. This has exploded, and later sparking so-called attacks from the opposing party.

The first weakness is due to Palin instant celebrity status. She has fallen victim to what many politicians have feared — a press craze. One of the prices Palin has paid since entering the political stage out of nowhere is that every political or celebrity magazine must have her on the front cover. And because of this, most magazines or press outlets has attempted to discover dirt, hidden, or unexploited information about Palin so their article could be different. And this is what really brought out Palin’s family, greatly including her now infamous daughters, one with down syndrome and the other 17 and pregnant. This has exploded, and later sparking so-called attacks from the opposing party.

The second weakness of Sarah Palin, which could potentially make or break her, is hand to hand political combat. Palin has (and will have) success in what I would call mortar fire, attacking the opposition by way of press statements and campaign ads, which continue to play huge roles in the public, each one accumulating tons of traffic on the viral web and ending up as stories on news outlets such as CNN. 

But If you ask any political commentator of any party the main reason why Sarah Palin has become such a dartboard, they would say her politics. And this is mostly true — Palin is short on the offensive-defensive game of a sit down debate, and because of this, she will most likely not fare well in any sort of think-on-your-toes situation, which has resulted in this very visible tactic: stay away from any interviews or debates unless they are mandatory. 

This tactic, recognized by the McCain camp, has let Palin literately control American press in her direction without making it. More simply put, because she has already created an amazing amount of press and PR from bursting on the political scene and accepting her nomination, Palin doesn’t need to create any press in the form of an un-necessary interview or debate. And instead, she has created the occasional new story far back in her campaign headquarters with statements and ads reacting or criticizing to Obama and Biden. But this stay-back-and-shoot strategy hasn’t been publicly reported or written on, however, mostly due to the overwhelming news on her family, which has now been proved to act as a media shield.  

If Obama plans to take a vital advantage in the media, he must not only focus on his strengths, but exploit Palin’s tactical  weaknesses, which provides a gaping hole in her public image.

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