Peter

By Peter ParksHello everyone I’m about to reveal some secrets to PPC search engine marketing.

If your using PPC then the first thing you want
to do is search out the smaller ppc engines first
to do your market research.

99% of marketers automatically assume you have to test
traffic with yahoo msn or worse google.

Why spend $300 - $500 testing adwords when you can simply
spend $30 and test with smaller engines getting similar
results.

The gurus tell you about adwords ebooks and sell you those ebooks
and high priced courses on adwords when really they’re the ones
testing the smaller engines as well.

How’s that for some secrets to PPC search engine marketing

Its not junk traffic or any less quality, there are many marketers
making a killing using ppc with the smaller search engines, if the
traffic was that bad, then why would the smaller engines not only
still be in business but getting more traffic and steam every year?

if your ad converts at 3 cents a click then as long as you follow
the same principals in crafting your ad it will convert at 30 cents
or $1.50 a click.

PPC is all about crafting quality ads and making sure your ads
hit your markets “trigger points” thats how you convert with
ppc, along with great landing page content or great splash/squeeze
page optins.

smaller ppc engines

http://www.eclickz.com/
http://www.goclick.com/
http://www.payperranking.com/

other techniques, instead of paying for hosting and getting a domain name
you can market from the new web 2.0 sites and make 4 or 5 figures
a month

you can leverage all the latest authority sites that let you bulid
a profile and drive free traffic to your sit all day long

example

http://hubpages.com, you can build multiple hubs and get
tremendous traffic to your hub pages when you pic the right niche.

Stay with the trends and whats hot, or better yet you want to see
whats coming down the pipeline and throw yourself in front of
the traffic when the buzz is really happening.

Your content, affiliate program is all ready to go and when your
market starts to get hot and the buzz is on keywords and
yoru niche market, who’s sites are going to pop up all over the
place, yours where the content is embedded and indexed already
or someone else who just starting building around it.

Who’s got the credibilty first and got all the pre traffic
going to thier hub pages, getting bookmarked and been
show in the major search engines already.?

boot strap budget

spend $30 on smaller ppc engines, then check out your clicks
spend $50 on a paid ezine after you talk to the publisher
and find out how current and updated thier list are, and
find out how responsive the readership is to promotions

target your niche ezine for your niche.

Those are some secrets to PPC search engine marketing