The Benefit of Social Bookmarking for SEO

Social bookmarking has become a great tool in building web presence and promoting a business on the Internet. In addition, if you place your links wisely and know which social bookmarking sites offer dofollow links, this strategy will also help your search engine optimization (SEO) efforts.

What is Social Bookmarking?

Social bookmarking is a method for web users to store, organize, search, and manage bookmarks of web pages on the Internet with the help of tags or keywords on sites such as Digg or Del.icio.us. This helps you in accessing bookmarks from any computer with online access. These bookmarks can either be public or private. If public, your favorite bookmarks visible for others to view and follow as well, hence the social networking aspect.

Social bookmarking is a very simple strategy to learn and practice, and there are 100s of site that offer bookmarking. Again, we have included a Common Craft video to explain social bookmarking in plain English—see below. We love these videos!




How does social bookmarking help with SEO?

Social bookmarking helps search engines find and rank content through links thus providing a channel for the promotion of content. If you place your links well on dofollow social bookmarking sites, this will help increase traffic to your site and assist with your link building efforts, thus increasing search engine rankings and possibly even PageRank.

The links usually spread to many web sites without much effort on your part. In a way, you can think of it as another form of viral or guerrilla marketing. Keep in mind, since social bookmarking links are categorized by topic with tags or keywords, traffic coming into your site is highly targeted. This ultimately brings repeat visits from qualified consumers and potential buyers.

So, by submitting your links to social bookmarking sites, you are increasing the chances of people seeing the link and visiting your site. However, use cautiously and do not spam these sites because this will end up hurting you in the long run!