Subliminal Messages

Evgheny Stivenson asked: Subliminal messages were prohibited on radio and TV as early as 1974 by the Government of the USA. These were previously used to increase the sales of popcorn by almost 62 percent. This is a topic in a number of Derren Brown “mind” shows that are broadcast around the world. But in spite of all these media build-up, subliminal messages continue to be widely used by advertisers, not merely to entice us with the purchase of yet another can of coke, but to actually change the way we live. First of all, you can use subliminals for self-help: you can improve ... Read Full Story

Subliminal derives its name from the word “ liminal” which , according to Webster’s online dictionary means “ barely perceptible “. The “sub” means “below” Therefore subliminal literally means below the threshold perception.   Therefore subliminal messages are designed to be perceived below the level of conscious awareness.   It has long been believed that anything truly below the level of detectable perception could not, obviously, be perceived. However, is it so obvious?   There are millions of people who attest to the power of subliminal messages is it possible that these people have been fooled by the placebo effect or worse that they ... Read Full Story

We recently got asked this question from someone who had read a lot about subliminal messaging and our most basic answer is that - No, we don’t guarantee that they work :O ! We always try and be down to earth about subliminal messaging - in fact we actively tell people that subliminal messages will have a different effect depending upon many things - largely the state of your mind (everyone is different), your mood, the type of goal you are pursuing etc. You may even get some amazing benefits from one album but then try another and not see much benefit. There is ... Read Full Story

One of our core products is our language learning subliminal cds. They are our oldest product line and how our business got started in fact. However, we still get a lot of questions about this album range - mostly centered around the “is this all I need to learn Spanish?” type question? We answer this question every week - week in, week out. We try to give an accurate description as possible about our albums, and show subliminal messaging in a down to earth light, so first and foremost it is important to say that NO - Using our album alone will NOT teach ... Read Full Story

The most widely known peice of research into subliminal messaging comes from a market researcher called James Vicary. The study is perhaps most famous as it was one of the first of its kind - a large scale investigation into the power of subliminal messages conducted on the public, but also because of the alarming results . In 1957 Vicary conducted his research in to subliminal messaging. He used a movie theatre in Fotr Lee, New Jersey, and over a 6 week period he tested subliminal messaging on over 45,000 movie goers. While the patrons watched a movie (called Picnic) Vicary displayed 2 subliminal ... Read Full Story