The Better Business Bureau (BBB Online)

The Better Business Bureau Online’s (BBB Online) main purpose is to structure a community of respectable businesses.  The BBB Online knows that consumers are only going to visit websites that they know they can trust. Customers want their confidential information secure so that it doesn’t fall into the wrong hands. The BBB online ensures that the highest standard for trust is set and maintained. 

If you’re a website business owner looking for ways to boost sales, consider these suggestions provided by the BBB online.

Build Trust – Set up and maintain a positive track record in the business world.

Be Clear – Candidly identify the nature, location and ownership of your business.  Make known all policies, guarantees and procedures influence a customer’s decision to buy.

Honor Your Word – Abide by all written agreements and verbal representations.

Safeguard Privacy – Protect any data collected against mishandling and fraud.  Collect personal information only as needed and respect the preferences of consumers regarding the use of their information.

Tell the Truth – Honestly represent products and services, including clear and satisfactory disclosures of all material terms.

Advertise Honestly – Follow an established standard of advertising and selling.

Be Responsive – Address marketplace disputes quickly, professionally, and in good faith.

Represent Integrity – Handle all business dealings, marketplace transactions and commitments with integrity.

One way that the BBB online encourages trust and confidence online is by using trust seals. A trust seal is a small image that is placed on a business’s website to prove that they have been verified for following good business practices online. As an online business owner, you should have trust seals posted on your website to prove to your customers that you are a legitimate business. Look for trust seals, such as the BBB online , to help your online business.