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There have been some truly memorable PR stunts that will stick in the mind forever and that raised the awareness of a particular campaign or company beyond all expectations. The tourism Queensland advert for the ‘best job in the world‘ being one. However there are some that should never have left the meeting in which they were conceived. Read Full Story
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Plenty of updates on the journo listing page here including John Walko retiring after countless years in the business and changes at the French technology magazine Electronique Read Full Story
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A picture may paint a thousand words but what I enjoy are the images that spring to mind from snippets read in a newspaper, and this week I have had two corkers.
The first was a letter in the Telegraph on the subject of what grandparents are called by their children’s children. It was an ongoing chain of letters that only DT readers (and Wogan listeners) could come up with. However, the one that made me chuckle was the computer literate grandmother who was known as ‘technogranny’ to her nea... Read Full Story
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TweetPhoto, the real-time photo sharing site and branch off from Twitter, today saw inky illustrator Johanna Basford use the photo sharing platform to create one of her distinctive black and white silk drawings with a ’social networking edge’.
The work was described as ‘documenting the internet’s hive mind’ (Metro). The artist was open to item suggestions from Twitter users to be included in the drawing by simply tweeting any item they’d like to see in the finished picture along w... Read Full Story
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Street cred?
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I felt the death knell for Facebook last week when I saw a small ad from Marks & Spencer suggesting that the public visited its Facebook site to see what it was up to. M&S on Facebook! How far is that from social networking? When I mentioned it to under 30 somethings that live their lives through its pages there was a definite “No way, have to move on”. Read Full Story
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For the first time in history, a newspaper has been gagged from reporting parliament. Specifically the Guardian was banned from reporting a particular question.
The following is taken from the story on the paper’s website; “Today’s published Commons order papers contain a question to be answered by a minister later this week. The Guardian is prevented from identifying the MP who has asked the question, what the question is, which minister might answer it, or where the questi... Read Full Story
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One of the first things we learn as embryonic PRs is to check our facts and then check them again. If I client comes to us and says “we are the first / best / biggest / smallest / fastest” we always ask “are you sure and can you categorically quantify that statement?” Web research is carefully undertaken and only if we can be 99.99% certain will we go for it. Read Full Story
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I’m generally a pretty relaxed, chilled out person. Hopefully most of my friends and colleagues would agree and I’m fairly confident they would. However one thing that really does wind me up is when technology doesn’t work for no apparent reason. Not sure why this annoys me so much but it really does. When my BlackBerry Storm went through a phase of repeatedly calling the emergency services I wasn’t exactly delighted. Particularly so when they started ringing me back t... Read Full Story
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Just a quick one; looks like lots of people are commenting this morning on Google Wave via a story on the BBC website. We covered Google Wave previously; oft described as like ‘IM on steroids’.
Both the open source aspect, and the idea of collaborative working are a bold stride in the right direction. Well done Google. But it seems there are some major problems to be ironed out, and I don’t feel like this is going to be the collaborative IM/email app to end all apps. Rather... Read Full Story
