Dove's Real Gossip Girls

I love Dove. Plain and simple. When they came out with their new campaign targeted to helping women and young girls boost their self-esteem, I was sold. Well, it seems Dove has now re-sold me again and combining two things I love: great smelling body products and now Gossip Girl. Dove go fresh has partnered with The CW to create a video series inspired by Gossip Girl, called “GOSSIP GIRL: Real NYC Stories Revealed.” GG star Jessica Szohr is partnering with the brand to promote the series in celebration of the launch of the new Dove go fresh Burst Body Wash. The new video series introduces four real girls from Manhattan’s Upper East Side who grew up in the same NYC hotbed as characters of Gossip Girl. These real girls have followed their passions to define their own successes in life. Their real stories are being shared to encourage all 20-something girls to live life with a fresh perspective and inspire others to pursue their dreams as they juggle common life pressures such as careers, relationships, beauty, finances, family and friends.

The four UES real GG girls are:





left to right
Lara Meiland-Shaw: co-founder of a Lara Hélène Bridal Atelier and philanthropist.
Faythallegra Coleman: emerging Brooklyn-based filmmaker and writer.
Dani Stahl: style director for Nylon magazine, jewelry designer and “IT” girl.
Chrissie Miller: fashion designer and founder of the Sophomore apparel brand.

“GOSSIP GIRL: Real NYC Stories Revealed” will introduce each story in a 90-second broadcast TV spot airing nationwide during the last commercial break of Gossip Girl episodes on The CW, beginning April 27 (8 p.m. ET/7 p.m. CT). Gossip Girl fans will then be able to catch the finale of each girl’s story by visiting Dove go fresh on their PC or mobile devices. For behind-the-scenes footage of the making of the series, exclusive interviews with Gossip Girl star Jessica Szohr and the Dove real girls, along with Dove go fresh product information, visit Dove go fresh.














Be sure to tune in on Monday, April 27th for the first episode! In the meantime, get a sneak peek.