PKEsolutions

Starting a New Year opens the door to a fresh start, but in the world of public relations, we are always on the cusp of something new, no matter what the calendar says.  To remain valuable to our clients, we must always be among the first to gather, process and present new information – seeking out what is relevant, helpful and informative should be second nature.  And that’s what I love about this profession… Curiosity….discovery….engagement….being on the lookout for what is fresh, new and... Read Full Story

Deliciously handcrafted by Royal Palm Chocolates One of the best parts about being a PR professional is getting to know a wonderful variety of people and discovering their passions along the way.  Over the past few weeks, I have devoted a lot of time to “new client immersion” with Royal Palm Chocolates of Naples, Fla., owners Philip and Stephanie Fincher and their strategic manager, Sam Hernandez.  How to describe this experience?  In a word: sweet! To get educated on the world of fine... Read Full Story

Excerpts from my 8/8/11 blog post from Florida Public Relations Association’s 2011 Annual Conference: What CEOs Want and Need from PR – presentation by Angela Buonocore, Senior Vice President and Chief Communications Officer, ITT Corporation Do you have purpose and passion for what you do?   Do you have a seat at the table?  Angela Buonocore has more than 32 years experience in communications for major corporations and is still excited to wake up in the morning and go to work every day... Read Full Story

Zumba …it’s described as an exhilarating, effective, easy-to-follow, Latin-inspired, calorie-burning dance fitness-party ™ and today I experienced it for the first time. Since for me the lines between work and play are hopelessly blurred, I can’t help but discover important lessons in this one hour event.  As a matter of fact, there are three things I learned today… Try Something New! In our field it’s easy to get tied to our computers — writing, planning, phoning — so much of what we do... Read Full Story

As I was logging on this morning from my mountain retreat, I was thinking how grateful I am that our house is wired for wireless and how easily I can work from here when I landed on Anne Tergeson’s article in today’s WSJ.com , “When Guests Check In, Their iPhones Check Out.” I stopped what I was doing to read it, and I started thinking…   Should I take some time to unplug? Would it be mentally healthier to cut myself off for a few days from the ubiquitous iPhone and trusty MacBook? The... Read Full Story

Recently, I attended an event in Fort Myers, FL called The Grande Dames Tea, The Wisdom of Age, which featured three inspiring women from our community who shared their stories and their philosophies. One of these women was Myra Janco Daniels, founder and president of The Philharmonic Center for the Arts i n Naples, FL and The Naples Museum of Art.  She regaled us with great anecdotes and sweet memories, but one piece of advice really resonated with me.  She encouraged the audience to... Read Full Story

As an adjunct professor at  Florida Gulf Coast University , I have the pleasure of teaching Public Relations Strategy to a fantastic group of motivated, inspiring students who are poised to enter their professional lives.  Their recent blog post assignments reflect a diversity of interests, passions and pastimes and I will be featuring as many of them as possible on my blog over the next few weeks.  Enjoy and feel free to comment! The latest trend on campus!   Less than five years... Read Full Story

As an adjunct professor at  Florida Gulf Coast University , I have the pleasure of teaching Public Relations Strategy to a fantastic group of motivated, inspiring students who are poised to enter their professional lives.  Their recent blog post assignments reflect a diversity of interests, passions and pastimes and I will be featuring as many of them as possible on my blog over the next few weeks.  Enjoy and feel free to comment! My Life Behind the Scenes by Chelsea Kesner When you think... Read Full Story

As an adjunct professor at Florida Gulf Coast University , I have the pleasure of teaching Public Relations Strategy to a fantastic group of motivated, inspiring students who are poised to enter their professional lives.  Their recent blog post assignments reflect a diversity of interests, passions and pastimes and I will be featuring as many of them as possible on my blog over the next few weeks.  Enjoy and feel free to comment! Buying College Textbooks on a College Budget Guest blog by... Read Full Story

More than 250 people attended the Susan G. Komen Survivor Breakfast at Vi at Bentley Village in North Naples on February 19, 2011. In the world of public relations , corporate social responsibility plays an important role in most business plans,  and I am fortunate to know so many business leaders who  want to give back to the community in whatever way they can.  When it all comes together, it is a beautiful thing to be a part of — the feeling of doing good and doing right crosses all... Read Full Story