Jim Killeens adventure through the search engines of GOOGLE to the far corners of the Earth have given him a knowledge one can only obtain throughout the journey. Computers are now a focus of our daily lives rather than an addition to the tasks we perform each day. Strictly checking our occasional emails has become a thing of the past. Bringing the computers out of the den and into the main living area of the home for researching information, watching videos and sometimes gathering... Read Full Story

What makes “You” different? Start today you're going to think of yourself differently! You're not an employee, staffer, worker, or a manager. You don't belong to any company for life, and your chief affiliation isn't to any particular job function. You're not defined a job title and you're not confined by your job description. Starting today you are a brand. You're every bit as much a brand as Nike, Pepsi, Ford or the local Body Shop where you live. To start thinking like your own... Read Full Story

Now we are going to really start digging into branding “You”. So I don’t want to overwhelm you with a 30 page blog post. I would like to take you step by step through understanding more about branding and most of all BRANDING YOU. Fortune 500 Companies understand the importance of brands. Today, with the emergence of the Google Me Revolution of the Individual, you have now branding “YOU”. Here's what it takes to be the CEO of “YOU”. Except is...your mind is branded in today’s world. That... Read Full Story

If you don’t give, you most likely will not get very much in return. I know that this is a harsh statement. However, you really have to look at yourself in the mirror and ask yourself this question. Do I give and pay it forward? In today’s business world you have to give in order to receive. The more you give the more you will receive. I always present paying it forward in this way. “Give ninety percent of the time and you will receive ten percent back.” So look at it this way. Would you be... Read Full Story

Wikizines are interactive magazines that anyone can create or edit - and this one is called "Ask Jim Cobb". Here you can find fresh voices and respond in real time. Some members write articles about recent news and trends related to the wikizine's topic, others recount relevant personal stories or share their favorite pictures and video clips. Got an interesting idea or story to share with other members of this wikizine? Well, then put on your journalist's cap and add your own article... Read Full Story

As an independent professional, and a self employed online small business owner one of the most challenging tasks is marketing “YOU”. You know how to do what it is you do really well, you know you can offer value to people, you just don’t know how to locate people (prospects) and convince them to use your services or products (become customers). One of the most powerful techniques in marketing is to open your mind to ideal client and brainstorm how they would find your business. This helps... Read Full Story

In my travels across this World Wide Web, I have come up with another, maybe more explanatory name for Internet Marketers. The Real Branded Idea Marketer is a much more fitting term for the brilliance that comes out of Internet Marketers. Creation, artistry, and illusion are but a few of the wonders and mystique that surround this fascinating occupation. These listed and the powerful personalities that reflect this awesome fireworks display are the reason for the draw, the curiosity, and the... Read Full Story

There are three parts you need to focus on when assembling your personal strategy. Let take a look at part one “Develop your YOU Brand”: During the development of "YOU Brand" you need to ask yourself these basic questions. What are my values? What do I love? What do I dislike? What do I love to do? What am I really proud of? Who would I like to be ? What is important and valuable to me? What do I want to be known for? Who are my mentors? Yes these are very basic questions. However... Read Full Story

In today online business world you have to think about your branding equity. Wikipedia defines “Brand Equity as: to the marketing effects or outcomes that accrue to a product with its brand name compared with those that would accrue if the same product did not have the brand name. And, at the root of these marketing effects is consumers' knowledge. In other words, consumers' knowledge about a brand makes consumers respond differently to the marketing of the brand. The study of brand equity is... Read Full Story

What are the value and benefits of branding and networking? The bottom line it all comes down to this….”You are important and it is you who people want to know first before the company” But too often, you sort yourself. You talk to people, pick up a tidbit or two and then move on, never to contact them again. That approach is not only somewhat unprofessional, but it also fails to capitalize on the whole branding concept. You've given yourself only one brief chance to be remembered by the... Read Full Story