Jargon: The Classic B2B Marketing Content Mistake
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TweetSeptember, 2010 Published by Dianna Huff Volume 10, Number 9 Welcome! I’ve been working on an e-book with Mac McIntosh, the B2B sales lead expert. We polled our respective blog and Twitter followers for the top 10 B2B marketing mistakes, one of which is “jargon.” This mistake is a perennial favorite — and one which [...] Read Full Story
Attending & Reporting On BIA/Kelsey’s DMS ’10 Conference
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The Directional Media Strategies 2010 conference is happening this week in Dallas, and I’ll be attending and reporting on it. DMS is the central conference of the Yellow Pages industry, and is attended by many directories, directory service providers, and other local tech companies. The conference is scheduled to begin Tuesday at 12:30 pm CST, and [...] Read Full Story
Some links for light reading (14/09/10)
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Selectivizr – CSS3 pseudo-class and attribute selectors for IE 6-8 A JavaScript Content Switcher That Works Without JavaScript Design pixels aren’t frontend pixels Perception and the design of forms – Part 5: Proximity HTML5 video player comparison chart HTML5 and Even Fancier Forms HTML5 Jedi Arena – shaping the web of the future Getting Started With Safari Extension Development Google: HTML, CSS, and [...] Read Full Story
Speaking at MIMA Summit 2010
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I’m looking forward to speaking at the MIMA Summit later this month. I’ll be speaking on Local & Blended Search Optimization. “Blended Search” describes how search engines have evolved search results pages to include content from other “vertical search” results such as including images from image search, videos from video search, and news from news [...] Read Full Story
The Google Alphabet Brand with Google Instant
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Right, so now that the SEO world has calmed down a bit, seeing that the world hasn't come to an end with the unveiling of Google Instant, we can move on! I'm not going to go into too much details on Google Instant, but if you want more info, check out this article , written by some of my company experts and Google . The bottom line is Google has made searching more dynamic and real time. Literally as you're typing your search query on the Google homepage, it's not only predicts what you're... Read Full Story
Social Media Safety: Protect Your Reputation
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This past Tuesday, I had the opportunity of presenting to some new college students about social media safety.  Internet safety prior to Facebook, YouTube, Twitter, etc. was really about protecting yourself from those who would do you harm.  While that is still very important, your future and reputation are now at risk – more than [...] Read Full Story
SuperMedia & Dex One To Cross-Pollinate: Precursor To A Merger?
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This morning, Greg Sterling reports that SuperMedia and Dex One have entered into a distribution agreement, allowing listings and business content from Superpages to be displayed on DexKnows and vice-versa. The first thought I had upon reading this was that it’s likely a precursor to a possible merger between the two companies, a little further on [...] Read Full Story
An Interview with African Genes
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I recently got interviewed by African Genes  on being an SEO Analyst  at Epiphany Solutions and here's a link to my interview . African Genes is an online magazine that celebrates talent and highlights personalities of African Origin. I think it's a brilliant idea to encourage ourselves and reading people's story should do this. Once again, the Internet is a great place to share it things like this and I love the idea, so well done to African Genes, keep it up people! I was totally... Read Full Story
Rand Fishkin Interview
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It is no secret that in the past Rand and I have had some minor difference of opinions (mainly on outing). ;) But in spite of those, there is no denying that he is an astute marketer. So I thought it would be fun to ask him about his background in SEO and to articulate his take on where some of our differences in opinions are. Interestingly, it turns out we shared far more views than I thought! Hope you enjoy the interview. :) Throughout your history in the SEO field, what are some of... Read Full Story
Universal Truth Of Selling On The Web: Easy & Simple Wins
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The following is a guest post by Jim Kukral. Google knows this. Now you do as well. Easy always wins. Take a moment and picture your website or your blog or your product or service in your head right now. Now, think of Google’s. Which one is easier? No, you're not a search engine, you're probably a small business owner with a variety of products services, entrepreneur with a business idea, or blogger . But the comparison remains because regardless of what it is you do easy will always win... Read Full Story