… Start With The Basics!
Of course, there are plenty of basic concepts that you’ll want to understand, so we’ve put together a new video series called "The SEO Whiteboard Series" with Kevin Carr and imc{search} Marketing Lab.
The Basics - SEO Whiteboard Series
Last week, I gave you my top three strategies for success with the search engines (click here if you missed them).
Afterwards, I started getting emails like this:
"Derek, what the heck is a ‘natural’ search result? I know I... Read Full Story
Darren Rowse from http://www.problogger.net put together a great video explaining the best way to use comments on blogs to gain valuable inbound links to your site.
As Darren says:
I do want to emphasize again - that the strategy of building traffic to your blog by leaving comments on other blogs only works when your comments ad value and are relevant to the post. If you don’t adhere to this you’ll just end up hurting your reputation.
Internet Marketing Tips Featuring Derek Gehl... Read Full Story
When it comes to your website, the MOST important elements are the WORDS you use to sell your product.
People don’t come to a website looking for pretty pictures or funky design elements — they come looking for INFORMATION.
… That’s why you need to make sure to give them the information they need, in words that catch their attention and compel them to sign up for your opt-in offer or purchase your product.
Unfortunately, when it comes time to writing salescopy (the words on a sales site... Read Full Story
How To Get More FREE Traffic.
If I had a nickel for every email I received from a customer asking how to get better results from the search engines, I’d have… well, I’d have a WHOLE lot of nickels!!
In fact, it seems I’m constantly being grilled about the latest, greatest strategies for driving the MAXIMUM number of FREE visitors to your site.
But honestly, I’m really glad so many of you are paying attention to the search engines…
… because you’re SEVEN TIMES more likely to get a visitor... Read Full Story
When Ian Usher of Perth, Australia separated from his wife, he decided it was time for a fresh start.
But he didn’t just want a vacation, a new job, or even a new house.
Ian decided it was time for a new life. And to do that, he needed to get rid of his old one.
So he put it up for auction on eBay!
At the time of writing, Ian’s life has attracted a top bid of AUS $390,300, with more than three days of the auction remaining.
Ian is offering almost everything from his life in the auction... Read Full Story
1) The new feedback system is here to stay
In the keynote Address, John Donahoe was quick to address the recent controversial changes to the marketplace. "Change is hard, but essential."
The rationale?
Attract more buyers, so sellers - and eBay - succeed
Create a healthy vibrant "people’s" community
The new feedback system is meant to "do right by people who do the right thing" and reward behaviors that give buyers what they want.
And eBay says the new system is working. Average DSRs are... Read Full Story
photo credit: Stuck in Customs
If you have a Wordpress blog, you’re going to love this plugin.
The Photo Dropper plugin lets you add Flickr photos to your post quickly and easily.
It livens your stories up with images - making for a better reader experience.
Best of all it saves on searching through stock photo sites for just the right image.
It searches for Creative Commons licensed photos - images that are licensed for shared use - and lets you drop them into your posts - right from... Read Full Story
Take this 3-step keyword audit.
photo credit: forklift
Including keywords on your site is a MUST if you want to attract visitors.
Over 90% of people looking for something online start by typing keywords into a search engine like Google. And if the words they type match the ones on your web pages, YOUR site will show up in the results for those terms.
There’s no question that including keywords on your site will get you visitors…
… but using the right words in the right places will... Read Full Story
Can you believe I’m still being inundated by comments and questions about my free "Prerequisites to Success" report, a full TWO WEEKS after I released it?!
Interestingly, what’s got most people buzzing is the list I included of the 20 MOST important character traits you need to have — or develop — in order to succeed with your own online business.
(Click here if you haven’t downloaded your copy of the report and self-evaluation yet).
In short, it seems many of you didn’t agree with a couple... Read Full Story
MarketingSherpa has a great case study today on increasing your site opt-ins.
The case study used a hover ad (unlike a pop-up, a hover box doesn’t get produced by another window being opened. Instead, the hover box is part of the actual Web page being viewed; it remains hidden for an amount of time to avert pop-up blockers.)
You can read the article here: How to Get 1000% Increase in Opt-ins - Test Results
If you want to try out hover ads on your site (plus get help with your challenges... Read Full Story
