There’s a lot of things out there that athletes use to get better, some illegal, some not. But if you ask Mark McGuire, or Barry Bonds their secret, they’ll probably say it was the generous helping of steroids they ingested… OK, maybe they won’t, but it seems like everyone, athletes and dentists included are looking for that little shot in the butt to get ahead of the competition. Well, I’ve got your shot right here, and I’m not trying to hide it… Cli... Read Full Story

On June 4th, 2009 an article came out… A dentist had created a “button” that a dentist could press to stop the drill if it were uncomfortable. Here’s the article: St. Louis Dentist Invents “Dental Button” -June 4, 2009 What an amazing new idea right… Or is it? The below image is an article from a 1935 issue of Modern Mechanix magazine talking about the amazing new dental chair that allows the patient to control the drill and the gas… by pushing ... Read Full Story

Seth Godin just posted an awesome blog. Check it out at http://sethgodin.typepad.com/seths_blog/2008/05/why-word-of-mou.html Stay tuned for the video series… Read Full Story

I’ve read a lot of blog posts from dental marketing experts that are questioning the use of Twitter as a viable Dental Marketing tool. They refuse to think that Twitter has any use in the dental world and proclaim it somewhat as a fad. I agree with them for the most part. Twitter is full of people that have no need for your services, and many could care less about you. But there are a few things that Twitter can help you do. 1. Use the search to see what people are talking about. The se... Read Full Story

I’ve read a lot of blog posts from dental marketing experts that are questioning the use of Twitter as a viable Dental Marketing tool. They refuse to think that Twitter has any use in the dental world and proclaim it somewhat as a fad. I agree with them for the most part. Twitter is full of people that have no need for your services, and many could care less about you. But there are a few things that Twitter can help you do. 1. Use the search to see what people are talking about. The se... Read Full Story

I’ve read a lot of blog posts from dental marketing experts that are questioning the use of Twitter as a viable Dental Marketing tool. They refuse to think that Twitter has any use in the dental world and proclaim it somewhat as a fad. I agree with them for the most part. Twitter is full of people that have no need for your services, and many could care less about you. But there are a few things that Twitter can help you do. 1. Use the search to see what people are talking about. The se... Read Full Story

I just found this link on a blog, and I thought I would pass it on. It’s not necessarily directly related to dental marketing, but it is a nice reminder of the basics. This article says every business needs 4 things: A business card A Postcard (Like our simple green card) Letterhead A brochure I would say yes to these things, but also make sure all of them are focussed on what’s important… getting a new patient. Include an offer, and a call to action on each and every piece ... Read Full Story

I just found this link on a blog, and I thought I would pass it on. It’s not necessarily directly related to dental marketing, but it is a nice reminder of the basics. This article says every business needs 4 things: A business card A Postcard (Like our simple green card) Letterhead A brochure I would say yes to these things, but also make sure all of them are focussed on what’s important… getting a new patient. Include an offer, and a call to action on each and every piece ... Read Full Story

This is the Dental Marketing TV episode from yesterday… Probably one of the best episodes so far, and by far the best drawing ever on the whiteboard. Read Full Story

This is the Dental Marketing TV episode from yesterday… Probably one of the best episodes so far, and by far the best drawing ever on the whiteboard. Read Full Story