Part of the Meadowlands Regional Chamber of Commerce Technology Series
While I can’t guarantee you a trip down the Yellowbrick Road, I can guarantee that you’ll learn a few things about social media marketing and how you can cut through the hype and benefit from a few practical tips and techniques designed to help you grow your business.
Join me, Gene Sower, as I demystify some powerful aspects of Internet marketing and share some real-world strategies on how you can get in... Read Full Story
I recently flew United Airlines from New York to Denver and was surprised by a series of rather unfortunate events that said as much about the deterioration of customer service in general as it does about the sad state of air travel in the 21st Century specifically.
Since I typically fly Continental Airlines out of it’s hub at Newark airport, I may have had a somewhat sheltered view of other airlines and their procedures and ways of doing business. Granted, Continental is far from perf... Read Full Story
Program Offered As Part of On-Going Business Series
(Hackensack, NJ) Gene R. Sower, President of Internet marketing firm Samson Media, LLC, will conduct a 3-hour workshop on search engine optimization and other Internet marketing topics as part of the “Step Up and Take the Lead“ series of business development seminars.
Sponsored by Bergen Community College, in association with the Bergen County Workforce Investment Board, the complimentary workshop will be held at the Courtyard ... Read Full Story
Not only do I attend several trade shows a year as a way to network with people and see what’s out there, but I also exhibit at trade shows as a way to meet new prospects and grow my business.
Many shows, like the pet industry Super Zoo show, also give all registered exhibitors a list of all the show attendees as an added value for exhibiting at the show.
But while anyone who attends a trade show or business expo accepts the fact that the business cards they drop into that bowl or the... Read Full Story
H1N1 Fraudulent Products
With the recent outbreak of “Swine Flu”, otherwise known as the H1N1 virus, the inevitable rush to cash in by hucksters can not be far behind.
According to a recent FDA report, many websites selling “Tamiflu” and other Swine Flu meds, none actually contained the flu-fighting drug.
Check out our FDA widget that allows you to determine fraudulent drug claims. And remember, all Swine Flu drugs are ONLY available via prescription. There are NO... Read Full Story
Please join Gene Sower, owner of Internet marketing company, Samson Media, for a 1-hour workshop on how to leverage the Internet to help you expand your reach and grow your audience.
Sponsored by the Meadowlands Chamber of Commerce, the workshop will highlight ways that attendees can use blogs and email marketing tactics, along with social networking aspects such as LinkedIn and Twitter, to form a comprehensive online marketing strategy to grow your business.
As part of the same presentati... Read Full Story
Lately our marketing efforts for clients have been focusing on not just driving traffic TO websites, but disseminating information to OTHER websites and online destinations.
The ability to upload video, distribute keyword-rich articles and content, write and distribute online press releases and then add a healthy dose of Twitter and social book marking on top of the entire effort has enormous value for driving traffic to your site, creating in-bound links and raising your website’s Page... Read Full Story
The New York Times reported this shocker recently regarding over the counter nutritional body building and weight loss drinks:
The nutrition company, BodyBuilding.com, is selling dietary supplements that contain steroids and designer steroids, including a substance found in the raid on the Bay Area Laboratory Co-operative in 2003, the court papers said.
Read the whole story HERE. Read Full Story
Want to bring out the best in your customers and your staff? Do you want to feel like your time on the job is worth more than the exchange of dollars for time and effort? Do you want to work with staff that knows how to change course when their toughest customers aren’t so happy?
Here are seven strategies to improve your workplace and make even your toughest customers proud to do business with you.
Be a champion of excellence. It only takes one person to champion the change of an entire comp... Read Full Story
