How to Use Google Adwords Search and Content Networks Better?

So you want to learn google adwords tips and tricks to improve your results for google search and content networks! In order to do this, here are few important concepts you need to learn: how contextual targeting works? how to set content bids? whether you should opt in or opt out of a network. what is the smart pricing? how site targeting works? Basically google has divided their entire reach into two networks i.e. search network and content network. The search network includes google, AOL. Netscape