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What I'm Reading
Audition by Barbara Walters
Subjects I'd Like to Learn More About
Marketing, branding, market research, web 2.0, web 3.0, online marketing, SEO, SEM, personal branding, global economy, money
Scratchies aren’t characters from The Simpsons. They’re what Aussies call scratch-off lottery tickets, and they are just one of the 21st-century equivalents of the lipstick that Depression-era women bought to brighten their lives. Global View has been tracking numerous examples in this vein. It’s not only lipstick that’s enjoying a sales boost; women are turning to all beauty products for affordable indulgences. This category is booming in India, with some having just discovered makeup. (Goo... Read Full Story
Especially for smaller companies, creating a compelling product line and getting it to the buyers requires resourcefulness and considerable strategic planning.Virtually every day there is news that the distribution network from medical device manufacturer to healthcare provider is becoming more and more concentrated. Hospitals and alternate-site care centers continue to consolidate, and physician practices are becoming more interconnected as publicly owned physician providers organize to con... Read Full Story
WHAT'S HAPPENINGCuban mamás are most likely applauding a $410 billion spending bill signed into law March 2009 that promises to grant their sons and daughters more leeway when traveling to Cuba.The bill allows native sons and daughters annual visits, removes limits on how long they can stay in Cuba, and increases allowable spending in the island from $50 to $179 a day.The bill also eases financing rules for imports of U.S. food and medicine into Cuba, suspending enforcement of regulation... Read Full Story
OBSERVATION Spoiled rich kids? Wealthy parents have little faith in their heirs WHAT'S HAPPENINGThe super affluent aren't just worried about the economy; they're worried about their kids' incompetence with cash. In a survey of Americans with at least $1 million in liquid assets, just 20% said they believed their children would "keep their family's wealth secure for future generations" (WSJ.com 2.10.09). Only a third thought their kids would ever "make finan... Read Full Story
Even though the value of the dollar and the trade deficit may fluctuate, globalization is here to stay. We all know about multinational corporations, but even an increasing number of small businesses are finding it possible to take their businesses abroad. A 2007 UPS survey found that a third of all small businesses are already involved in international trade, and the think tank Institute for the Future wrote in a February 2008 report that half will be involved by 2018.But that number doesn... Read Full Story
If you want to know what has kept the U.S. economy afloat during hard times, you have to look at exports. They've been responsible for two thirds of the nation's economic growth from 2007 to 2008, says U.S. Trade Representative Susan Schwab. While it is true that the dollar's recent rebound, which is likely to continue, has put a damper on exports, one important driver is not going away anytime soon: the growing demand for U.S. products in emerging markets like China and India. Th... Read Full Story
Guy Kawasaki is the managing director of Garage Technology Ventures, and the ultimate decision maker for new business owners trying to make the sale of a lifetime. Here are the major tips you need:How do you present yourself to get attention?- I’m giving you :30 seconds to explain what you do.- I don’t want your life story – I don’t care.- Get to the point – this is business and investing - Remember, we’re not dating, this is a business meetingFollow the 10, 20, 30 Rule:- 10 powerpoint s... Read Full Story
Loaning a few bucks to third World entrepreneurs may not sound like cutting-edge banking. Indeed, microfinance might attract more investors, as "actorvist" Tim Robbins suggested at a recent U.N. gala, if it had a hipper name, like "MiFi" or "MiPod." But Vikram Akula is using advanced technology—smart cards—to make venture capital available to more of the 800 million people in India who live on less than $2 a day, says Time Magazine.In the hinterland, where there ... Read Full Story
What had us be so productive and achieve so much in this wonderful country? Two things: importance and urgency."Urgency" is a crucial component to achieving the unreasonable. Most of us need it to be able to focus. Especially when intense focus is necessary. This urgency is a key ingredient in our 90-day programs at LargerNet Entrepreneur Lab to help entrepreneurs accomplish far beyond what they thought possible.And the recession we're experiencing is a great example of this. Ou... Read Full Story
