At the moment there are so many adverts on tv that stick in my mind, but i’m afraid not for the right reasons. Its not the tone of the ad that irritates me, not even really the content, its the occasional, and increasingly frequent injection of slightly odd phrases. The one that always sticks in my mind is for Febreze Mist and Refresh room spray, which has the opening phrase, “It’s bad enough when your house smells like fish….”. Erm, yeah I imagine it isn’t pleasant but I can’t say that’s... Read Full Story

It has been reported today that a pro-life Christian organisation are suing Google over their refusal to let them advertise their pro-life opinions when the word “abortion” is searched for. And I have to say I tend to agree with their decision. Someone searching for abortion is likely to be researching their options and this should include both pro-life and pro-choice opinions and I think it would be irresponsable for Google to allow sponsored adverts supporting either side. This is... Read Full Story

Today, I was watching a presentation titled “Is PR a Black Art?”, which got me wondering… The Group showed a video parody (I sincerely hope it was a parody!) of a Hollywood PR team creating and mapping out the fake relationship of 2 young actors to coincide with the release of their movie in increase interest and thus increase box office takings. Read Full Story

Being a student i'm sure it won't come as any suprise to learn that i frequently indulge in some rather trashy TV. One such programme upon which I have become unwittingly hooked is ITV2's Coleen's Real Women. I was initially attracted by the concept of taking everyday people and thrusting them into the limelight of the mainstream modelling industry so they could enjoy their fifteen minutes of fame. Surely this is a selfless gesture from the everyday-scouse-childhood-sweetheart of a football... Read Full Story

Now i know i've admitted to watching trashy TV before, but i think both I and Jim Carrey have reached a new low. While flicking through channels this weekend I came across what I think is probably the most shameless and expensive PR stunt i've ever seen! As part of the opening credits American Idol was an animated segment showing the characters of the new animated Dr Seuss movie "Horton hears a who" getting excited about to watch American Idol. On top of this Jim Carrey, the star voice of... Read Full Story

At the moment i’m very busy with lots of uni work, so apologies for the lack of posts! At least always thinking about and researching varying topics has not only opened my eyes to a world I wasn’t fully aware of, but has made me realise just how skeptical I am! Take for instance citizen journalism, a topic i’m studying for a PR and New Media module run by Richard Bailey. A good example of citizen journalism gone wrong was the introduction of a wikitorial (wiki-editorial) launched by the LA... Read Full Story

Today i came across an interesting blog post while attempting to start some research for my dissertation. The blog (or more specifically i should say podcast) on research talk podcasts talks about everyone’s friend Google, and its potential influence in market research. Although I doubt if Google will ever really be able to replace planned market research entirely it does have some interesting implications. And as attention continues to shift online, and Google solidifies its position as a... Read Full Story

Perhaps not what you were expecting under the title of news, but with this part of the blog i’m going to take the opportunity to bring you the strangest news i can find from around the globe. Using the internet alone i’m going to source the most ludicrous tales of who-knows-what to make you squint at your screen and drop your jaw in disbelief as you can’t help but think aloud “………what?”. The best one i found today was an American story about an apparently evil Elmo doll! The boy (who had a... Read Full Story

Being a student i’m sure it won’t come as any suprise to learn that i frequently indulge in some rather trashy TV. One such programme upon which I have become unwittingly hooked is ITV2’s Coleen’s Real Women. I was initially attracted by the concept of taking everyday people and thrusting them into the limelight of the mainstream modelling industry so they could enjoy their fifteen minutes of fame. Surely this is a selfless gesture from the everyday-scouse-childhood-sweetheart of a football... Read Full Story

Hello, I’m Hayley and this is my first blog! To be totally honest this is quite alien to me and i’m finding it a bit intimidating! I’ve had Facebook for a while and been using MSN messenger for years but this is another step, putting your thoughts out there for anyone to read. But i’ve put it off for long enough now, time to bite the bullet and give it a go for myself, see what all the fuss is about! In order to get mysef ready i’ve been looking at some blogging sites, one in particular... Read Full Story