This is an outstanding post by Nestor & Katerina Gasset that all Americans should read, understand and become aware of.Via Nestor & Katerina Gasset Realtors® Wellington Florida Luxury Homes (International Properties and Investments, Inc.):Real estate is local when it comes to market conditions and market trends. Real estate differs from region to region in styles, architecture and amenities generally speaking. For instance; in Florida fireplaces are not the norm whereas in cold wint... Read Full Story

It's no secret that the more places your listings appear online, the better. No two internet searchers are exactly alike, so whether it's a search engine, one of the many general classified directories, or the host of industry specific sites out there, people are searching a diverse variety of places for homes, jobs, cars, products, and services. It is precisely this fact that encourages us here at ClassifiedFlyerAds to continually add more directories to our growing list of syndication partn... Read Full Story

Google has expanded on their Universal Search options to include video-specific results.  This is bringing more eyeballs to videos from searches.  Oftentimes videos will even show up in Google's organic results without the need to click the video link.  We recently did a rental video marketing campaign for a client and within days were able to see results.  The video ranked on the first page in Google's video search results and in less than a week the video received over 350 views fro... Read Full Story

Great post by Gabe Hoggarth about Short vs. long tail keywords. Via Gabe Hoggarth (Working The Magic, LLC):There’s a correlation between search phrases, search volume and conversion rates that anyone interested in dominating their local market should understand. The graph below illustrates this relationship between short tail (highly searched, low converting) keywords and long tail (low searched, high converting) keywords. The balance that needs to be implement... Read Full Story

Did you know that your ActiveRain blog includes an RSS feed? Many do not realize the power of RSS feeds and what you can do with them. One of the most powerful things you can do with feeds is easily distribute and share your content on the web. As you probably know, the more places on the web that your content is, the better. Did you know that you could easily add your ActiveRain feed to FaceBook, FriendFeed, ClassifiedFlyerAds and many other online resources? Adding your feeds ... Read Full Story

Via Midori Miller-Daytona Beach Florida Real Estate Trainer (CENTURY 21 Sundance Realty):A few days ago I posted about contacting the White House ...as I read through the comments...I noticed Missy's comment....you asked for it you got it....   With over 147,413 members on the Activerain network ...if I learned one thing by being in this network...we is always better than me....so I challenge as many people as possible to take a minute and write the White House.... June 5th, 2... Read Full Story

A conversion is generally defined as an event that results in a transaction. A "transaction" will be defined differently based on your business model and what your end goal is (ie. information, sign up, subscription, payment, etc.). Regardless of how you define your conversions and transactions, it is important to track where they are coming from. Maybe you blog on multiple blog platforms such as Wordpress and ActiveRain. Are you keeping track of leads you get from those platforms a... Read Full Story

A conversion is generally defined as an event that results in a transaction. A "transaction" will be defined differently based on your business model and what your end goal is (ie. information, sign up, subscription, payment, etc.). Regardless of how you define your conversions and transactions, it is important to track where they are coming from. Maybe you blog on multiple blog platforms such as Wordpress and ActiveRain. Are you keeping track of leads you get from those platforms a... Read Full Story

Marketing real estate listings online no longer has to be a static affair. There are many reasons why consumers fall in love with a house and while a pocketful of photos helps to keep the roving eye steady. There are great marketing gadgets designed to give your real estate listing some extra oomph. Don't begin and end advertising your homeowner's listings on your website. Reach out and make a connection with some new marketing tools that will keep consumers at your seller's vi... Read Full Story

Empowerment Nobody knows your business like you do.  Using self-serve online solutions for your business puts the power in your hands.  You have the control and can make decisions on what is best for your business. Education You might be surprised at just how much you can learn when you start using tools that are readily available.  You will learn about online marketing, SEO, advertising, technology and so much more that your competitors don't know about. It will take a little time and patien... Read Full Story