All online rental ads are not created equal

In fact, many factors determine whether a rental ad will be successful at attracting renter leads. With so much information and so many choices on the internet, rental marketers need to make sure their ads catch - and hold - the attention of potential renters.

This week, we're highlighting one of our members' ads that received over 40 phone and email leads in one month... 40! For those who like to keep track of the numbers, that's less than a buck a lead (Single-family rental ad = $29.99). Let's breakdown the strong points of this ad that helped to make it a success:

• Photos
• Competitive Rental Rates
• Low Deposit or Incentives
• Widespread Distribution
• Easy to Contact

Read more about each of these 5 rental advertising tips

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