Have you ever noticed that the menus in nice restaurants leave the currency signs off prices, or spell them out in words rather than Arabic numerals? The intended effect is pretty much what you would assume - to remove the association between prices on the menu and actual money. Now, there's actual academic research showing that half of this theory is true. Link
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Modern marketing is about conversations, not just one-way broadcasting. Twitter is a great tool for online or 'social media' marketing: it's free, and only needs a small time commitment. It's also a good way to 'find your voice' and practice writing short sales messages. If you have time to write one promotional text message each week, you can manage Twitter! More than ten million people are using Twitter - if you've got a demographic that's young, educated and online, you have many of them ... Read Full Story
Explore the beauty and splendor of the Las Vegas golf courses with this comprehensive golf course guide. Includes course descriptions, stats, photos and more! Link. Read Full Story
Are you marketing with ? Simply sign up and ask your patrons to follow you. You can put a sign up in your restaurant, put it on your website and have servers tell their customers.You can announce specials and other relevant information. All in 140 characters. Here is a app where you can create coupons and send them out to your twitter followers. Here are some restaurant resources that are twittering. You can sign up to follow their twitters and see what others are doing. The New KingsPatsys... Read Full Story
Struggling restaurateurs should send the following info to Twinsworld1@aol.com: name, contact info including phone number, email address, restaurant name, location (city/state), type of cuisine, your specialty, how many seats you have, how long you have been open, photos or website if available, and why you need Ramsay's help. Read Full Story