Getting in the mind of your website visitor
In the last decade, tracking website analytics has rapidly evolved from simply data crunching to a very powerful decision making platform. Web analytics is an important tool for Internet marketers and web designers alike to make choices about how to improve traffic flow, design calls to action, update search engine optimization and enhance the overall strategy of a website.
Paying close attention to visitor behavior on a website through analytics, i... Read Full Story
Online public relations increases search engine visibility
Until recently, companies and PR Firms wrote press releases in a very uniform fashion designed for the eyes of the traditional journalist. But the evolution of online public relations has created an entirely new approach to the writing and distributing process of press releases.
The purpose behind most online public relations efforts is to increase overall online exposure, which will in turn direct more people to visit your targeted ... Read Full Story
Online public relations increases search engine visibility
Until recently, companies and PR Firms wrote press releases in a very uniform fashion designed for the eyes of the traditional journalist. But the evolution of online public relations has created an entirely new approach to the writing and distributing process of press releases.
The purpose behind most online public relations efforts is to increase overall online exposure, which will in turn direct more people to visit your targeted ... Read Full Story
Yes, even lawyers can be social
Just a little over ten years ago, lawyers saw websites as simply another entry point to their firms, the other entry points being their office phone and of course, their firm’s front doors. But today’s overwhelming increase in the activity on social networks by legal professionals, has created an exponential number of entry points for law firms. According to the recently released, 2009 American Bar Association Legal Technology Survey Report, one i... Read Full Story
Yes, even lawyers can be social
Just a little over ten years ago, lawyers saw websites as simply another entry point to their firms, the other entry points being their office phone and of course, their firm’s front doors. But today’s overwhelming increase in the activity on social networks by legal professionals, has created an exponential number of entry points for law firms. According to the recently released, 2009 American Bar Association Legal Technology Survey Report, one i... Read Full Story
Luxury Online Marketplace Meets Website Objectives with Auctori
The GoldenPortal.com mission is to create a unique marketplace offering the best quality, highest-value, merchandise available at large discounts. Golden Portal’s Members and families have high expectations and understand quality, making the need for a well-designed and user-friendly website an important part of the success formula for this shopping site. The unique, member-only club joined forces with The Net Impact to s... Read Full Story
Luxury Online Marketplace Meets Website Objectives with Auctori
The GoldenPortal.com mission is to create a unique marketplace offering the best quality, highest-value, merchandise available at large discounts. Golden Portal’s Members and families have high expectations and understand quality, making the need for a well-designed and user-friendly website an important part of the success formula for this shopping site. The unique, member-only club joined forces with The Net Impact to s... Read Full Story
A Website can Function as a Credible Marketing Tool for Law Firms
The Internet is overflowing with law firm websites that all present a very similar message. For this reason, it is extremely important that your law firm has a creative, yet professionally designed website that captures the interest of visitors and holds their attention long enough to convince them that you are the firm that can meet their specific needs. Simply building a website for your law firm is not enough. The website h... Read Full Story
A well designed and informative website can function as a credible marketing tool for law firms
The Internet is overflowing with law firm websites that all present a very similar message. For this reason, it is extremely important that your law firm has a creative, yet professionally designed website that captures the interest of visitors and holds their attention long enough to convince them that you are the firm that can meet their specific needs. Simply building a website for your law fir... Read Full Story
Are you finding a huge discrepancy between your Facebook Analytics and your Google Analytics?
You are not alone. As social media advertising opportunities continue to emerge, the emphasis on the importance of reliable web analytics is more important than ever. Web analytics are a pillar of any successful social marketing campaign. Analytics provide an accurate report of traffic coming from networking sites on which you are conducting marketing efforts, and serve as a vital tool in aligning t... Read Full Story