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Rules for Social Media Optimization

  1. Increase your link ability
  2. Make tagging and bookmarking easy
  3. Reward inbound links
  4. Help your content travel
  5. Encourage the mashup
  6. Be a User Resource, even if it doesn’t help you
  7. Reward helpful and valuable users
  8. Participate
  9. Know how to target your audience
  10. Create content
  11. Be real
  12. Don’t forget your roots, be humble
  13. Don’t afraid to try new things, be fresh
  14. Develop a your own strategy
  15. Choose your strategy wisely
  16. Make Social Media Optimization part of your process and best practices

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