Rules for Social Media Optimization
- Increase your link ability
- Make tagging and bookmarking easy
- Reward inbound links
- Help your content travel
- Encourage the mashup
- Be a User Resource, even if it doesn’t help you
- Reward helpful and valuable users
- Participate
- Know how to target your audience
- Create content
- Be real
- Don’t forget your roots, be humble
- Don’t afraid to try new things, be fresh
- Develop a your own strategy
- Choose your strategy wisely
- Make Social Media Optimization part of your process and best practices
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