Owning a business, even an online business is a big undertaking and one that comes with a lot of responsibilities. One of the biggest responsibilities is making sure your security is all that is should be. There are many different methods for making sure your business is secure, and it is important to do your research and find the ones that work best for you and your company. One type of website security that is pretty comprehensive is using a website security service like Hackersafe to help ... Read Full Story

There are several ways for online businesses to boost conversion rates. You may be able to think of some of these ways, but I have a couple more that you should consider.  Trust seals from businesses such as McAfee Secure will help boost sales and conversion rates. This is because when your customers see the trust seals on your site, they know that they can trust it more than other sites, because it has been verified by a third party. In doing some research, I have found another great way to ... Read Full Story

There are lots of different ways to boost your website’s conversion rate. You have heard many times about how important it is to have trust seals on your website.  Trust seals can help boost conversion rates and sales. When clients see trust seals, like McAfee Secure , on your site then they know that their information is safe and you are a trustworthy business. Another great way to boost conversion rates on your site is split testing.  Split testing is the best way to know ... Read Full Story

If you are an online business owner and you want to increase sales, you really should consider some ways to boost your conversion rate. Companies, such as McAfee Secure, can help online business owners improve their conversion rates.  So what is a conversion rate anyway? Conversion rate is the number of people that visit your site and actually do what you want them to.  For example, if you get 1000 visitors on your site each day, and 20 of them purchase your product, your conversion rate is 2... Read Full Story

With computers becoming more and more prevalent in our lives we are becoming very dependant on the internet for many day to day things such as shopping (both clothes and grocery), paying bills, research or studying, and school. It has become an increasing trend as the ecommerce rises that more and more people are trying to make money online through many different ways, but mostly by starting a business through a website which is where site security comes into play. Because there are so many p... Read Full Story

The Better Business Bureau Online’s (BBB Online) main purpose is to structure a community of respectable businesses.  The BBB Online knows that consumers are only going to visit websites that they know they can trust. Customers want their confidential information secure so that it doesn’t fall into the wrong hands. The BBB online ensures that the highest standard for trust is set and maintained.  If you’re a website business owner looking for ways to boost sales... Read Full Story

The ultimate goal of the BBB Online is to generate a standard of trustworthy business practices. The BBB online knows customers want to be sure that they are shopping on websites that are safe and secure. They don’t want their private information falling into the wrong hands.  The BBB online and trust seals are the answer. The BBB online has set up some recommendations to help online business owners stay on track. Be Honest in Advertising – Follow an honest standard of advertising and selling... Read Full Story

Countless business owners are trying to figure out exactly what they can do to improve business online?  Proper website security is the answer. A lot of consumers say that the security of a website determines why they do or do not shop on that site. Just think about this. Would you walk out your front door leaving it open and unlocked for anyone to come in while you take off for the weekend? Would you leave your car parked in the middle of the busy city with all the windows open and y... Read Full Story

If you run your own business online, you want to make sure that your website is secure for your customers.  Website security is a must, and many don’t realize how much having a secure website increases the trust of your customers, which in return, means more sales for you!   Website security is a concern for all businesses and will probably always be high up on the agenda simply because cyber criminals are getting smarter as is technology.  This means that they will always strive to find new ... Read Full Story

The focus of the PCI Data Security Standard is fairly important with the credit card industry these days. A lot has been discussed and some of it may have you a bit troubled.  You should know that many of the things that are talked about are myths. To truly understand PCI DSS, one will need to be able to discern between the many myths and facts that surround it.  Here are five myths of PCI compliance that you may have read about. Myth: PCI compliance is too hard and too expensive ... Read Full Story