Stats, Analysis, and Parodies of Our 'Star Wars' Personality Quiz

Star Wars Personality Quiz

Last week we published our most popular personality quiz so far, and it's been a little wild to see what happens when more than 6.5 million people geek out on Star Wars together over the course of a few days. Since the Star Wars Quiz turned out to be one of the most popular things we've ever done, we've decided to delve into some of the stats, numbers, reactions, and parodies (oh especially the parodies) we've seen since the feature launched.

1. Leia Was the Most Popular Result

Of the 13 possible results in this quiz, Princess Leia was the one most commonly arrived at. This bodes well for humanity since she's probably the most sane and balanced character in the Star Wars franchise. (She's also a great shot!) The Emperor was the least common result, which is no surprise since you basically had to be cartoonishly evil to get him.
Star Wars Personality Quiz Results
2. Your Evil Friends Were More Likely to Brag on Facebook

While Obi-Wan Kenobi generated the most Facebook activity overall, we were fascinated to find people were way, way more likely to share their results for either the Emperor or Darth Vader. People who got the Emperor were most likely to share the result and get comments (for every 100 Emperor results, we recorded 96 shares, likes or comments).  People were understandably less psyched to brag about being Stormtroopers.

Star Wars Personality Quiz Results
3. People Take These Things (Kind of) Seriously!

Obviously it's silly to put too much stock in an online personality test tied to Star Wars characters, but we're talking about maybe the most popular franchise in film history here. We understand the urge to pick this kind of thing apart. And people definitely picked it apart on Twitter and Facebook, but also on more newsy sites. 

With a raised eyebrow, Forbes contributor Jordan Shapiro probed our collective fascination with such questionable categorizations.
You’d probably say I’m overthinking it. You might believe that people take these quizes just for fun. But frankly, I find it bizarre that any of us want to be analyzed by simple algorithms that divide and reduce us into a limited number of categories. Where does this desire come from?
Meanwhile, proving that Star Wars is about as non-partisan as you can get, Glenn Beck's hardcore conservative website, The Blaze, posted a write-up that gave us (at least as quiz-writers) some credit.
As you can see, the survey is building a profile based on your personality, experiences, preferences, and some of your hopes and dreams. It even pokes your brain to make you ponder how you would navigate stressful situations or uncomfortable incidents happening to good friends. It wonders about work ethic too.
4. Parody Is the Highest Compliment

Lastly, we knew our quiz had caught on when we started to see parody versions of our results cards cropping up on Facebook, Twitter, Reddit, and even emailed directly to us. Here are some of our favorites.


Source: redditmason via Reddit

Star Wars Personality Quiz Parody
Source: FlynnGastineau via Reddit

Star Wars Personality Quiz Parody
Source: Iain Heath via flickr

Star Wars Personality Quiz Parody
Source: Miguel Molinari via Twitter

Star Wars Personality Quiz Parody

Star Wars Personality Quiz Parody

Star Wars Personality Quiz Parody

Star Wars Personality Quiz Parody

Star Wars Personality Quiz Parody

Star Wars Personality Quiz Parody

Star Wars Personality Quiz Parody

Star Wars Personality Quiz Parody
Source: Sean Stearley, via email
I write about movies for Zimbio.com, which means I spend way too much time thinking about the geekiest possible ways to approach the cineplex. I'm also hopelessly addicted to audio books. Follow me: Google
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