Buckle Up, Baby, 'Cause 'Love Island' Is Coming To America
At least we know there will be one bright spot in 2019.
Love Island, the raunchy, meme-able British reality dating show sensation, is finally trekking across the pond.
So, what exactly is Love Island?
Take the trashiness of Jersey Shore (we say this with love), the romantic tint of Bachelor in Paradise, and the voting component of Big Brother – the result? An addictive and interactive reality series that explores the modern intricacies of sex, dating, and gender.
Love Island plays out something like this: very attractive, very tan, men and women are housed up in a beautiful mansion on a tropical island. While under camera surveillance, the contestants (referred to as "islanders" on the British series) must pair up with one another or risk being eliminated. Throughout the series, the contestants are given opportunities to "re-couple," and leave their current partners for someone else. However, contestants also can be kicked off the island via public vote.
The series is set to air on CBS, possibly debuting sometime during the 2019 summer lineup. According to Vulture, the network won an "intense bidding war" for the rights to the dating show's format. Because of the voting component, Love Island forces viewers (often younger-skewing) to watch a broadcast program at the same time every night – a dream come true for advertisers. The British version airs for six nights over the course of six to nine weeks, though CBS will likely amend this for American audiences.
"Love Island has been a massive success overseas," said Sharon Vuong, senior vp alternative programming at CBS. "We're thrilled that ITV has partnered with us to bring their most successful show to American television. Having seen the reaction of audiences across the pond and around the world to this most recent season, we expect American viewers will be captivated by this engaging format."
The network has a proven track record of importing reality TV formats from overseas. Survivor and Big Brother aired in Sweden and the Netherlands, respectively, before CBS tweaked them for American tastes.
Will you tune in to watch Love Island: America?