Bud Light Factory At SXSW In Austin, TX - SPIN Showcase And Bud Light Music Showcase

Big Grams (Big Boi + Phantogram) Raise One to Right Now and treat the crowd to an exclusive performance during the Bud Light Music Showcase at the Bud Light Factory on March 19, 2016 in Austin, Texas. Bud Light - Americas most popular and inclusive beer brand, and first time sponsor of South By Southwest® - transformed Austins Brazos Hall into the Bud Light Factory, bringing exclusive performances to SXSW attendees from March 16-19.
(March 20, 2016 - Source: Rick Kern/Getty Images North America)