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Disney CEO: Hulu could charge for content

Walt Disney Co. Chief Executive Bob Iger says the Hulu online video streaming site could one day charge for its content.

Iger made the comments at a technology conference put on by Fortune magazine on Wednesday.

Disney took an equity stake in the joint venture in April, joining its founders, NBC Universal and News Corp., and agreed to provide TV shows and movies to the site.

Iger said the company believes consumers are willing to pay for content online.

He added that the company was working on a Disney-branded site that would make available movies, TV shows and games to consumers who pay for a subscription.

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