| From : tmccune.blogspot.com
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Effectively marketing your online training courses can be one of the most challenging aspects of building a training business. As subject matter experts, you are expected to know the topic you are teaching but to be an effective training business person, you also need to know how to attract and sell prospective clients on your services. Here are a few tried and true rules and tips to keep in mind.
1. Identify your market (be specific!) - To begin marketing, you must be certain of your... Read Full Story
| From : tmccune.blogspot.com
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Building great elearning courses using HD Video is getting a lot easier. When we launched DigitalChalk over four years ago, we devoted a significant effort to making it easy to upload and share videos for training. Unfortunately the elearning market wasn't quite as ready for video as we hoped. Things have definitely changed and at this point even the most technology aversed instructors are embracing the idea that they can and should use video as a training tool. Earlier this year we... Read Full Story
| From : tmccune.blogspot.com
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DigitalChalk has become a market leading platform to sell online courses . We are thrilled to see the growth in sales our content partners are enjoying on DigitalChalk. When it comes to online video training software, DigitalChalk has taken the lead in giving you a complete toolkit to develop, sell and deliver online classes that include s treaming HD video . If you are interested in marketing your professional skills in the form of online training courses or take your current classroom... Read Full Story
| From : tmccune.blogspot.com
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The effort to setup online training has become much easier in the past few years with the introduction of hosted software systems like DigitalChalk. The hurdles of purchasing, configuring and managing software and servers have been removed with the introduction of Software as a Service (SaaS) products. If you have course content ready in a digital format such as Powerpoint, video or SCORM modules, you can setup, configure and deliver online training in just a few hours. At DigitalChalk we... Read Full Story
| From : tmccune.blogspot.com
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Have you ever wondered what people search for in place of the keywords you are already buying in PPC or optimizing for in SEO? Wouldn't it be cool if Google would give you a search "thesaurus"? They actually do, it's a very cool tool call the Wonder Wheel. Here is how it works:
1. Bring up the classic google search page and make sure that Instant Search is off. (for some reason Google thinks we don't need wonder wheel if we are instant searching)
2. Search on a keyword or phrase... Read Full Story
| From : tmccune.blogspot.com
Published to Search Engine Marketing
Bing's Adcenter is the first potential PPC challenger to Adwords I have found. The experience is better than Yahoo and the early returns on ad results are surprisingly good. I have to admit, I was a little reluctant to jump into PPC ad marketing on Bing. Last year when they announced Bing, there was absolutely no way I could find to even setup an ad account. I recently used Bing to search for airline tickets and found that their user experience was better than any of the travel sites. As the... Read Full Story
| From : tmccune.blogspot.com
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A recent study conducted by the US department of education concluded that digital learning, most specifically online learning, produced better results in learners than live classroom training. The research, which can be found at ed.gov was gathered from over 1000 studies conducted over a 12 year period. While it has been long suspected that eLearning had better results than classroom training alone, it was discovered that a blend of classroom and elearning did no better than elearning alone... Read Full Story
| From : tmccune.blogspot.com
Not yet published.
A recent study conducted by the US department of education concluded that digital learning, most specifically online learning, produced better results in learners than live classroom training. The research, which can be found at ed.gov was gathered from over 1000 studies conducted over a 12 year period. While it has been long suspected that eLearning had better results than classroom training alone, it was discovered that a blend of classroom and elearning did no better than elearning alone... Read Full Story
Published to Chalk Talk
Wikizines are interactive magazines that anyone can create or edit - and this one is called "Chalk Talk". Here you can find fresh voices and respond in real time. Some members write articles about recent news and trends related to the wikizine's topic, others recount relevant personal stories or share their favorite pictures and video clips. Got an interesting idea or story to share with other members of this wikizine? Well, then put on your journalist's cap and add your own article! Read Full Story
| From : tmccune.blogspot.com
Not yet published.
Recently DigitalChalk launched the Einstein version 3.0 release. On Monday August 10th they are announcing the availability of a free instructor account that let's anyone setup an account and build courses in a privately branded learning site. The free account setup option just showed up on the DigitalChalk homepage so you should be able to go register today . There is a cost involved in delivering training to students but they are waiving the setup fee for this free account. You don't get... Read Full Story

