It seems that the concept of the “Email blast” is still very much alive and doing as much “van Damme-age” as possible. Think about what you are doing here–blasting out your product-centric message to everyone in your database in an attempt to generate interest from your potential clients. Sometimes, we see this process from sales people and sales managers who, at any other time, will go out of their way to hold a conversation with their prospect or client. But put these savvy sales people...
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