drunkonlife

2012- Downsized Operations, Developing Efficient Link Equity Strategies and Networking. A new year is almost upon us and with it, resolutions and change. If you are a marketer that has survived Panda’s bear hug and are wondering what’s next, then this article may be right up your alley.  Given the latest search trends, what worked last year (and the year before that and so on) is most likely not going to work this year, especially if you are solely an SEO who does niche marketing. So what’s... Read Full Story

2011 and Goals for 2012. 2011 has been what I would consider a landmark year for me in terms of personal growth and perspective both in marketing and business.  I have completely extracted all black hat SEO strategies from my marketing and gone legit.  I no longer use back link services but instead have link building campaign strategies that deal with finding vertical markets and networking with people in the markets that actually matter (“true link building”) And I have started to see the... Read Full Story

The One SEO Strategy that No One Likes to Talk About…. The most common SEO tutorials deal with things like on page optimization, creating back links (or buying them, or “leasing” them through a back link service), keyword research, etc. ect. ; essentially all those things that are easy to teach and practical to employ. To be perfectly honest, I could teach someone who doesn’t know SEO basics (the technical stuff) in roughly a day. And people who want to learn about SEO love them because... Read Full Story

How to Build the Perfect Marketing System Most successful businesses (online or off) are constantly trying to figure out ways to get the most out of what they are doing or using.  Usually, this involves systems, although most of us don’t think in those kind of micro-managed terms.  In this article, I am going to go over some strategies to building (or rebuilding) what you already are doing to help you save time or money…or both. How to Build the Perfect Marketing System Systems start off... Read Full Story

Value is in the Eye of the Beholder- the Content Conundrum What causes one website to rise above while most go nowhere? You and A-list blogger write an almost identical piece on how to get traffic.  Yours is by far, a better written piece.  Both are unique and “new”. Your post gets mentioned on twitter a handful of times by people that aren’t very popular.  As a result, you get 10 comments, 5 of which are your responses to the commentators. The A-list blogger post gets a far different... Read Full Story

My Theory on Why Anchor Text is not as Important for Ranking Anymore. A couple years ago, you could rank well fairly quickly by simply slamming a keyword phrase in anchor text and distribute through various channels throughout the web.  These days, doing this will most likely result in a penalty.  Rather than simply look at this and try to adjust by fluctuating anchor text using stems, I would like to offer my theory as to why this doesn’t work as well anymore. Equally important -  I want... Read Full Story

How to Maximize Your Profit Potential for Each Website Visitor. What if I told you that you could make more money with fewer prospects by maximizing the profit potential of the traffic you are currently getting? A visitor online is not a lead nor are they a customer.  They are a prospect.  If they further engage you through signing up for more information, they become a lead.  If they buy something, they become a customer.  The reason why I am spelling out the obvious is because there are a... Read Full Story

Headway 3.0 Review- First Look at this Premium WordPress Theme I personally use two different wordpress themes for myself and for web design clients- Catalyst and Headway.  This is a review of the latest version of Headway otherwise known as Headway 3.0.  To be perfectly clear here, Headway just came out of beta and this is a look into the 1st generation of this theme (they have had 1 update at the time of this writing. Take a look at Headway 3.0 Right Now- Click Here Grids….Manage... Read Full Story

The guys over at Catalyst have discounted their WordPress Theme (you can see the image below for what they are offering).  For those who don’t know what it is, it is a premium wordpress theme that allows you to literally change anything on your website.  It is one of two premium themes that I personally use for not only my websites but the websites that I create for clients. If you have never heard of Catalyst before, you can check out my review for it here . Or you can go directly to... Read Full Story

SEO’s claim getting ranked in the search engines is better than building a brand and marketing your business.  SEO’s claim that it can be passive income, that it is the most targeted type of traffic and that it all boils down to finding non-competitive keyword pockets within a niche and exploiting it by building backlinks to the website. From there, it is simply a matter of shuffling the search visitor toward whatever it is you want to shuttle them off to. Usually, (but not always), you... Read Full Story