So, just what are persuasion communications? To me, this is a pleonasm, words used together that mean the same thing, that are repetitive, like "cold ice", or "burning fire". Why? Because all communication is persuasion, whether you intend it to be or not.Every time you are communicating with someone, you are convincing them of something. If you really think about it, you will see it is true. If you ask someone to do something, you will either convince them to do it, or, if your...Read Full Story
Seems like everybody blogs today in one form or another. And the measure of success for every blogger is different but from a cummunications standpoint, the main goal is always the same: To reach your audience.
But even then, the measu is not so clear. Just like for traditional websites, there are numerous ways to measure success: unique visitors, page views, lenght of user sessions, feedback, etc.
As a communicator, I consider the two aspects stated in the title as THE most important...Read Full Story
Wikizines are interactive magazines that anyone can create or edit - and this one is called "Persuasion Communications". Here you can find fresh voices and respond in real time. Some members write articles about recent news and trends related to the wikizine's topic, others recount relevant personal stories or share their favorite pictures and video clips. Got an interesting idea or story to share with other members of this wikizine? Well, then put on your journalist's cap and add your own...Read Full Story
All communications seek to persuade on one level or another and directly impact your personal and professional brand and image. Social Media are great tools but used poorly can do more harm than good. How can we use these tools to build our image online?