Jennifer Lopez is to release her new perfume My Glow later on this year. This new fragrance was inspired by her becoming a mother and her twins. The perfume is presented in an angelic like bottle ‘every baby is an angel’ with angel wings. The fragrance has notes if Lavender, Water Lily, Freesia, White Rose, Casablanca Lily, Skin Musk, Sandalwood, Heliotrope, and Precious Woods. My Glow will be available in 50 and 100 ml Eau de Toilette. Read Full Story

Forget anti aging creams, therapies, and surgery, as we now have anti aging perfume. A perfume which is designed to take years off your appearance. Ageless is a perfume created by Harvey Prince and Co with the concept of reversing the effects of ageing. With this is mind the fragrance is developed with notes of youthfulness including pink grapefruit, pomegranate, mango, jasmine and soft musk. This perfume is said to be ‘the essence of youth’ it plays around with teenager smells of pink flower... Read Full Story

Paris Hilton is set to release her 9th perfume this August. Paris has just signed up to another 5 year contract with Parlux Parfumes and is to release many more perfumes and aftershaves before 2014. The Heiress who had recently scooped top FiFi Award Female Celebrity Fragrance of the Year is set to continue her success with her new fragrance Siren. Other fragrances which she has released are Can Can, Fairy Dust, Paris Hilton, Heiress, and more. “Siren is all about being sexy in a playful way.... Read Full Story

Reese Witherspoon is the latest celebrity to launch her own perfume. The legally blonde star is already Avon’s celebrity face is teaming up with Avon’s scent experts to create her own independent fragrance. The fragrance takes inspirations from her early childhood and will have notes of gardenia, magnolia and jasmine. These are the scents which Reese remembers from her early childhood in Tennessee. She had a beautiful yard, with a huge magnolia tree, that would blossom and gracefully fall eve... Read Full Story

Burger King… yes that’s right Burger King have launched a new perfume called FLAME. Flame was launched yesterday; with there own naked celebrity Piers Morgan. The hunky Britain’s got talent judge stripped for the ad, revealing (probably someone else’s) his muscular body with nothing but a velvet robe tied around his waist. The fast food restaurant joined [...] Read Full Story

Courteney Cox is launching her new fragrance with Avon this November. This new fragrance is called spotlight, and is her own fresh and clean scent. ‘I like a scent which captures the thrill of being the centre of attention and having all eyes on you’ she tells the Miami Herald. ‘Perfumes can make you feel empowered and special, and I think women need a little of that in their life. Spotlight is a captivating oriental scent that enables all women to feel like a star in their daily lives. Court... Read Full Story

Sienna Miller has teamed up with Hugo Boss to launch the new perfume called Hugo Boss Orange. The new fragrance will be released over here in July and the product launch took place in Madrid on the5th of June. The new fragrance is described as sensual and luminous. Sienna Millers casual, Bohemian hippy style matches this fragrances description, creating the perfect fragrance celebrity combination. Thomas Burkhardt of Hugo Boss Fragrances said ‘she truly embodies the sprit of the brand. She is... Read Full Story

Fathers day this year falls on the 21st of June so that gives us all a couple of weeks to search for that great present for the special man in your life who never lets you down. Choosing a perfume for your dad can be great fun, taking into consideration his personality and lifestyle there are many different fragrances out there which will suit this. Think about what your Dad enjoys in life? What is his profession? What type of personality does he have? A business man who enjoys high technolog... Read Full Story

‘Her Majesty the rose’ is a fragrance which enjoys the beauty of a single rose. The fragrance was released in 2000 by Serge Luten, and is a beautiful true rose scent for both women, and men. The nose behind this fragrance is Christopher Sheldrake. The high notes are of course Moroccan rose, combined with fresh leafy greens, middle notes of spices, blue chamomile, geranium, lychee, and lemons, with base notes of, gaïac wood, dark Rose, honey, vanilla and woody notes. At first this scent can se... Read Full Story

Story was launched in 2006 for men by Paul Smith. ‘I still find inspiration in everything….but most of all books.’ Story is a fragrance inspired from the untouched and fascinating scent of print in book combined to the essence of time. The Fragrance comes in a transparent glass rectangle shaped bottle with a front flap that opens like the front cover of a book, that representing a book. The print on the front of the bottle is in the typeface taken from an old olibetti typewriter. Story has t... Read Full Story